• All Blue Book Articles

    Clickbooth Leads On What To Look For In A Network For 2018 Say Affiliates

    by Chris Trayhorn, Publisher of mThink Blue Book on November 28, 2017

    “I once had a network pass on details of my campaign to another affiliate who happened to be a friend of mine. I’ve never known that to happen … Read Article

    RIP Net Neutrality

    by Richard B. Newman on November 27, 2017

    Net neutrality, the “First Amendment of the Internet,” is the idea that ISPs should treat everyone’s data equally.  It ensures that the large cable ISPs are unable to … Read Article

    New RevShare Offers at MaxBounty Diversify Earning Potential

    by MaxBounty on November 21, 2017

    Last week MaxBounty launched a collection of revenue sharing campaigns for the first time. The objective of this introduction is to evolve our network so that affiliates have … Read Article

    Clickbooth Advertisers Say Trust In The Network’s People & Platform Are Key Success Drivers

    by Chris Trayhorn, Publisher of mThink Blue Book on November 14, 2017

    “There are only two things that matter to me. Does the traffic perform, and do I trust the people running the network? If the answer to those two … Read Article

    Your Cyber Week Last Minute Preparations

    by Rakuten Advertising on November 14, 2017

    There are only 10 days left until the most anticipated shopping weekend of the season. According to Rakuten Marketing data, Cyber Monday was the highest online revenue-earning day … Read Article

    FTC Defense Lawyer Update: Solar Panel Lead Generation Telemarketers Settle FTC Charges

    by Richard B. Newman on November 13, 2017

    The lead generation industry continues to face aggressive scrutiny from the Federal Trade Commission. Last week, the FTC announced that two individuals and the business entities that they … Read Article

    Three Opportunities Affiliate Networks Provide Influencers

    by Rakuten Advertising on November 7, 2017

    Three Opportunities Affiliate Networks Provide Influencers Influencer marketing has taken the affiliate marketing industry by storm over the last few years. On Google alone, there was a 325% … Read Article

    How to Get Buy-In for Affiliate Investment in 2018

    by CJ Affiliate on November 2, 2017

    From its humble beginning back in the 90s, the affiliate channel has experienced steady growth in terms of spend and impact. Last year, Forrester predicted that affiliate marketing … Read Article

    Mobidea: Specializing in Mobile Offers

    by mThink on October 31, 2017

    Mobidea is a mobile affiliate network which has been at the forefront of affiliate marketing from the start. They’re driven by the desire to innovate,  and to always be … Read Article

    ClickDealer Launches Its Biggest Contest This Year – The High Rollers Race!

    by ClickDealer on October 26, 2017

    Load up your traffic sources and prime your tracking links, because ClickDealer is launching its largest contest this year! The High Rollers Race calls all sharks to the … Read Article

    9 New Business Channels for Affiliates

    by Avangate Affiliate Network on October 23, 2017

    Every company needs to find ways to grow revenue, and this applies to publishers and affiliates as well. Standing still doesn’t work: offers can become stale, and creatives … Read Article

    FTC Defense Lawyer Alert: Nationwide Crackdown on Student Loan Debt Relief Document Preparation Services Continues

    by Richard B. Newman on October 23, 2017

    Earlier this month, the Federal Trade Commission, along with 11 states and the District of Columbia, announced “Operation Game of Loans,” the first coordinated federal-state law enforcement initiative … Read Article

    FTC Compliance Lawyer Alert: Debt Relief Document Preparation Services and the Telemarketing Sales Rule

    by Richard B. Newman on October 10, 2017

    For years, the Federal Trade Commission and the Consumer Financial Protection Bureau have actively investigated and taken action against entities and individuals that engage in deceptive student loan … Read Article

    How the Affiliate Channel Drives In-Store Success

    by CJ Affiliate on October 10, 2017

    US retail stores are closing at the fastest rate and most dramatic volumes ever. At the same time, the affiliate channel is driving increased foot traffic, higher engagement … Read Article

    Three Tips to Help Publishers Prepare for The Holiday Season

    by Rakuten Advertising on October 10, 2017

    With fall officially here, it’s time to start thinking about the holidays. According to eMarketer, in 2016, about a third of US internet users started their holiday shopping … Read Article
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