All Blue Book Articles Senators Propose Internet Privacy Bill That Threatens Digital Advertisingby Richard B. Newman on April 24, 2018 Earlier this month, Senators Richard Blumenthal and Ed Markey (D-MA) introduced new privacy legislation entitled the Customer Online Notification for Stopping Edge-provider Network Transgressions (“CONSENT”) Act. Senator Markey … Read Article 4 Tips For Expanding Your Ecommerce Business Overseasby Alexander Bachmann, CEO of Admitad on April 24, 2018 If you’re an ecommerce entrepreneur, you might feel you have the world at your fingertips. And with worldwide internet access on the rise, the global market seems like … Read Article The Lead-Gen Pay-Per-Call Opportunity Is Nowby Chris Trayhorn, Publisher of mThink Blue Book on April 11, 2018 The new BLUE BOOK Pay-Per-Call network rankings have generated a big response. It is clear that many advertisers are still to adopt pay-per-call and that it can be … Read Article FTC Investigation and Enforcement Trendsby Richard B. Newman on April 8, 2018 Privacy and data security-related issues remain a hot-button subject and the parameters are still being defined by the FTC, as well as courts. Recently, the FTC has challenged … Read Article Pay-Per-Call – A Guide for Beginnersby Todd Stearn, CEO, Aragon Advertising on March 27, 2018 The Internet has given rise to a plethora of new marketing opportunities, from pay-per-click to the endless variety of social media campaigns. However, there is an older mode … Read Article Conscious Marketing: Walking in the Customer’s Shoesby ClickDealer on February 7, 2018 Global digital ad spend is projected to be over $270 Billion in 2018, equivalent to approximately one and half times the state budget of Norway. In other words, … Read Article Online advertising is a disaster. Except for you.by Chris Trayhorn, Publisher of mThink Blue Book on January 31, 2018 At this moment almost every sector of the online advertising industry is a disaster, apart from affiliate marketing, that is. With so much pain in the boardrooms of … Read Article CrakRevenue Highlights Valentine’s Day with More Than 700 Dating Offersby Chris Trayhorn, Publisher of mThink Blue Book on January 31, 2018 Press Release QUEBEC CITY, CA – January 30, 2018 – CrakRevenue, a leading CPA Network, announced today the launch of new and exciting Dating offers just in time … Read Article The Story Behind $O FTC Settlements and Suspended Judgmentsby Richard B. Newman on January 31, 2018 It is a phrase you see or hear attorneys make when describing FTC settlements: “The order includes a suspended judgment.” The Federal Trade Commission refers to allowing settling … Read Article SCOTUS to Hear Internet Sales Tax Caseby Richard B. Newman on January 16, 2018 The U.S. Supreme Court has agreed to hear an appeal by South Dakota of high-court precedent dating back to the pre-internet era. Depending on how the matter is … Read Article Blue Book Top 20 Announced 2018by Chris Trayhorn, Publisher of mThink Blue Book on January 7, 2018 Congratulations to our number 1 ranked networks for 2018! Top CPA Network – ClickboothTop Affiliate Network – Rakuten Affiliate Network The BLUE BOOK results are in. 20,000+ industry … Read Article Game Changer: Clickbooth Launches Consumer Demographic-Based Pricing Modifiersby Chris Trayhorn, Publisher of mThink Blue Book on January 5, 2018 Press Release Online performance marketing, as a vehicle for achieving unparalleled company growth and consumer reach, challenges businesses to rethink and redefine “performance”. Advertisers, in our “big data” … Read Article Network Affiliate Platforms Help Publishers Make Money – MaxBounty Shows Howby Chris Trayhorn, Publisher of mThink Blue Book on January 3, 2018 Top-ranked CPA networks such as MaxBounty spend tens of thousands of dollars on software. These networks choose to invest in developing their own performance marketing platform rather than … Read Article FTC Defense Lawyer Report: Top 10 FTC Consumer Protection Topics (2017)by Richard B. Newman on January 2, 2018 The FTC’s recent law enforcement and policy initiatives suggest that the agency will continue to aggressively pursue a broad spectrum of unfair and deceptive trade practices. In 2017 … Read Article Processor that Provided “Substantial Assistance” Found Jointly and Severally Liable for Actions of Telemarketerby Richard B. Newman on December 20, 2017 On December 13, 2017, the Eleventh Circuit Court of Appeals affirmed a lower court decision finding a credit card payment processor jointly and severally liable – under a … Read Article« Previous 1 2 3 4 … 17 18 19 20 21 … 26 27 28 29 Next »