• Whether you are a merchant or an affiliate, publisher or advertiser, our database of the top affiliate and performance-based networks worldwide is designed to help your business grow.

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    Featured Article

    The Hidden Revenue in Your Partnership Program: Why First-Party Data Is the Key to Proving True ROI

    by Chris Trayhorn, Publisher of mThink Blue Book on October 17, 2025

    Partnership programs drive 30-70% more revenue than traditional channels through superior customer lifetime value, yet remain chronically under-resourced. By tracking the full customer journey with first-party data, from initial engagement through repeat purchases, brands… Read Article

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    The Attribution Black Box: How to Prove The Full Value of Affiliate Marketing in Your MMM

    by Michael Cole, SVP of Marketing, Everflow – Partner Marketing Platform on October 17, 2025

    For years, affiliate managers at large brands have faced the same frustrating challenge: proving the full value of … Read Article

    From $8B to $36B: Why Affiliate Marketing’s Golden Age is Just Beginning (Despite AI, Recessions, and Industry Chaos)

    by Chris Trayhorn, Publisher of mThink Blue Book on September 27, 2025

    We got together with ClickDealer’s head of PR, Nataly, to dive deep into the trends that will shape … Read Article

    Case Study: FanFuel’s First-Touch Revolution

    by Tony Cohn, Director of Customer Marketing, Everflow on September 23, 2025

    FanFuel operates as a complete nutra affiliate network specializing in bodybuilding, weightlifting, and weight loss niches. Despite having … Read Article

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    Brands Matter: Affiliate Strategy in the Travel Vertical

    by ClickDealer on July 4, 2025

    Travel is one of the most misunderstood verticals in affiliate marketing. The average affiliate’s view of a travel campaign strategy is a two-step process: pick an offer with … Read Article

    MaxBounty CEO: “Affiliate Marketing Is Alive and Well” Despite Economic Headwinds

    by Chris Trayhorn, Publisher of mThink Blue Book on July 2, 2025

    After 21 years in the game, Matt McEvoy explains how the performance marketing veteran is leveraging mrge acquisition resources, combating fraud with two decades of data, and why … Read Article

    ClickDealer CEO Predicts Telehealth Revolution: Why 2025 May Turn Out To Be A Huge Year For Affiliate Marketing

    by mThink Blue Book on July 2, 2025

    Introduction: The affiliate marketing landscape is shifting rapidly, and according to Taras Kiseliuk, CEO of ClickDealer, we’re on the verge of some major changes. In this candid Performance … Read Article

    What Is A Partner Marketing Platform — And Do You Need One?

    by mThink Blue Book on June 25, 2025

    Partner marketing is evolving fast. Brands are no longer relying solely on traditional affiliate networks—they’re managing influencers, ambassadors, referral partners, content collaborators, and strategic alliances. Yet most marketing … Read Article

    Integrating a Partner Marketing Platform into Your Existing Tech Stack

    by mThink Blue Book on June 25, 2025

    Partner programs once lived at the edge of the marketing plan. Today they account for a rising share of revenue in both B2B and B2C firms. As a … Read Article
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