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    Featured Article

    by CrakRevenue on December 6, 2023

    Recent Articles

    With holiday shopping in full swing, brands and consumers are leaning in, and it’s imperative for publishers in … Read Article

    Mastering Holiday CPA Campaigns: 5 Expert Tips For Success

    by Jason Sommerville, Senior Partner Manager, Digital Media Solutions on October 18, 2023

    As the holiday season approaches, advertisers and publishers alike are gearing up for one of the most lucrative … Read Article
    FTC Compliance, CID, and Defense Lawyer Richard B. Newman Selected to Author Consumer Protection Section of Prestigious ALM … Read Article

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    Top 5 Tips For Managing AEP/OEP Season And Adapting To Changing CMS Regulations

    by Chelsea Malcolm, Vice President of Health Marketplaces at Digital Media Solutions, Inc. on July 24, 2023

    The AEP (Annual Enrollment Period) and OEP (Open Enrollment Period) seasons in 2023 present unique challenges and opportunities for performance marketers in the health insurance industry. With evolving … Read Article

    Enrollment Marketing Reinvented: 6 Best Practices To Engage & Enroll High-Intent Prospective Students

    by Carrie Burton, SVP, Education, Digital Media Solutions on July 2, 2023

    Enrollment marketing has transformed in recent years, driven by changing demographics, shifting student preferences and the increasing need for accountability. Educational institutions now face the challenge of attracting … Read Article

    Trying To Drive Up Open Rates? Try These 8 Email Subject Line Strategies

    by Amber Paul, DMS Senior Vice President of Distribution on June 9, 2023

    Subject lines represent a make-it or break-it opportunity to get an email opened. They are often one of the earliest introductions a consumer will have to your brand, … Read Article

    Richard B. Newman Selected to Author Consumer Protection Section of ALM FTC Law Treatise

    by Richard B. Newman on May 14, 2023

    FTC Compliance, CID, and Defense Lawyer Richard B. Newman Selected to Author Consumer Protection Section of Prestigious ALM FTC Law, Practice and Procedure Treatise As a result of … Read Article

    The Aragon Company CEO on AI, Influencers, Connected TV, & Dynamic Pricing in Performance Marketing

    by mThink on May 2, 2023

    In this interview, we discuss four key trends within the affiliate marketing community. First is the impact that artificial intelligence (AI) in affiliate marketing will have over the … Read Article
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