All Blue Book Articles SmarterChaos.com Forges Strategic Alliance with Credit.comby Revenue Performance Staff on January 16, 2013 Press Release SmarterChaos.com LLC – Castle Rock, CO — 1/11/2013 — The Premier Affiliate Marketing and Online Performance Management Agency is pleased to announce its partnership with Credit.com. … Read Article Avangate Affiliate Networkby Revenue Performance Staff on December 10, 2012 Europe’s Biggest Software Affiliate Network Comes To America Avangate is a network that ranked well in our 2012 BLUE BOOK survey and so deserves a closer look. Judging … Read Article The Benefits Of Going Performanceby Ryan Schulke on December 6, 2012 One of the most common demands from brand managers and CMOs is the ability to access good quality traffic at scale. The problem is that all too often, … Read Article Subscription Commerce Will Eat Your Lunchby Chris Trayhorn, Publisher of mThink Blue Book on October 22, 2012 The subscription commerce sector is growing fast and is acting as an intensive prototyping lab for what works in selling products online. The benefits of creating a subscription … Read Article Google Profits Down 20% As CPC Plummets 15%by Sheila K. Fox on October 22, 2012 The day’s big news of Google’s precipitous drop in share price concealed the fact that Google’s average CPC is down 15% from a year ago. This decline … Read Article Forget About Clicks! Facebook Scramblesby Revenue Performance Staff on October 22, 2012 If someone asks you how well your ads work, answer a different question. Facebook is facing skepticism on how well Facebook Ads actually work so, rather than showing … Read Article The New Google Webmaster Guidelines Are Killing Affiliatesby Sheila K. Fox on October 15, 2012 Affiliates have been complaining for a long time that Google keeps changing the rules of SEO. Most of the time it claims that it is doing it for … Read Article Facebook FBX Retargeting Ads Worth 3x Moreby Chris Trayhorn, Publisher of mThink Blue Book on September 27, 2012 As Facebook’s new FBX exchange kicks into gear the networks brokering the inventory are reporting that the market rate for the retargeted ads are significantly higher than … Read Article Achieving ROI With Social Mediaby Chris Trayhorn, Publisher of mThink Blue Book on September 20, 2012 At a time when pretty much every organization or affiliate has a social media presence, it’s amazing how many don’t have any idea how to make it pay … Read Article 11 Keys To Content Marketing Successby Revenue Performance Staff on September 20, 2012 Getting your content marketing strategy right is more important than ever. Understanding your audience, your objectives and the landscape in which you are working is critical. Here are … Read Article $2 Million Refunded From "Google Money Tree" Scamby Chris Trayhorn, Publisher of mThink Blue Book on September 20, 2012 The Federal Trade Commission is mailing 93,086 refund checks totaling nearly $2.3 million to consumers who allegedly were charged hidden fees tied to a bogus work-at-home product. By … Read Article Cupid Media Expands Internationally with DirectTrackby Revenue Performance Staff on September 19, 2012 Press Release PITTSBURGH – September 13, 2012 – Direct Response Technologies, a leading provider of global performance marketing solutions, announced that Cupid Media is … Read Article The Future Is Bright for Digital CPSby Revenue Performance Staff on September 10, 2012 Affiliate marketing is in a constant state of flux and with the recent changes in the CPA space it is easy to see why many online marketers have … Read Article Q&A with LinkConnector on Event and Cookie Attributionby Revenue Performance Staff on August 29, 2012 How does a merchant decide to apportion the credit for a sale? Should the commission be paid to the last affiliate who touched the customer, or to the … Read Article Let’s Call it ‘Anti-social’ Mediaby Peter Klein on August 2, 2012 I’m confused why we refer to this world of Facebook, Twitter, LinkedIn, Foursquare, Pinterest, YouTube, Google+, MySpace, etc., as “social” media. From everything I’ve experienced, it should really … Read Article« Previous 1 2 3 4 … 25 26 27 28 Next »