All Blue Book Articles 360 Days in the Life of Performance Marketingby Peter Klein on November 12, 2013 The past year was tumultuous for the industry; 2014 should be better but it won’t be without its speed bumps. As this issue of Revenue+Performance highlights the best MediaWhiz Expands Affiliate Network to Include International Campaigns – Press Releaseby Revenue Performance Staff on April 18, 2013 Press Release NEW YORK (April 18, 2013) — Performance marketing agency MediaWhiz today announced the expansion of its affiliate network, MonetizeIt, as part of its cross-publishing capabilities with … Read Article New Report: eCommerce On Mobile Ready To Boomby Chris Trayhorn, Publisher of mThink Blue Book on February 28, 2013 comScore’s 2013 Mobile future In Focus report was released on Thursday and delivers up-to-date insights into the state of the mobile marketplace. The report looks at the differences … Read Article LinkConnector Merchant Offers Go Viral with the Network’s Newest Technology, Shareable Offersby Revenue Performance Staff on February 27, 2013 Press Release LinkConnector’s Newest Technology, Shareable Offers, Gives Consumers the Ability to Dynamically Share Offers from Affiliate Sites, Giving Merchant Offers and Promotions the Opportunity to Go Viral … Read Article Amazon's $4 Billion E-Commerce War Chestby Chris Trayhorn, Publisher of mThink Blue Book on February 7, 2013 Forrester Research senior analyst Andy Hoar delivered a fascinating keynote at the Rakuten Linkshare Symposium last week. His theme was the continuing evolution of e-commerce and the insights … Read Article Millionaire Network’s Not-So-Secret Sauce For Driving Advertiser Sales Online: Qualityby Revenue Performance Staff on January 23, 2013 Parker Powers of Millionaire Network tells us what it takes to grow a network into the BLUE BOOK Top 20 in less than three years. Millionaire Network was … Read Article SmarterChaos.com Forges Strategic Alliance with Credit.comby Revenue Performance Staff on January 16, 2013 Press Release SmarterChaos.com LLC – Castle Rock, CO — 1/11/2013 — The Premier Affiliate Marketing and Online Performance Management Agency is pleased to announce its partnership with Credit.com. … Read Article Avangate Affiliate Networkby Revenue Performance Staff on December 10, 2012 Europe’s Biggest Software Affiliate Network Comes To America Avangate is a network that ranked well in our 2012 BLUE BOOK survey and so deserves a closer look. Judging … Read Article The Benefits Of Going Performanceby Ryan Schulke on December 6, 2012 One of the most common demands from brand managers and CMOs is the ability to access good quality traffic at scale. The problem is that all too often, … Read Article Subscription Commerce Will Eat Your Lunchby Chris Trayhorn, Publisher of mThink Blue Book on October 22, 2012 The subscription commerce sector is growing fast and is acting as an intensive prototyping lab for what works in selling products online. The benefits of creating a subscription … Read Article Google Profits Down 20% As CPC Plummets 15%by Sheila K. Fox on October 22, 2012 The day’s big news of Google’s precipitous drop in share price concealed the fact that Google’s average CPC is down 15% from a year ago. This decline … Read Article Forget About Clicks! Facebook Scramblesby Revenue Performance Staff on October 22, 2012 If someone asks you how well your ads work, answer a different question. Facebook is facing skepticism on how well Facebook Ads actually work so, rather than showing … Read Article The New Google Webmaster Guidelines Are Killing Affiliatesby Sheila K. Fox on October 15, 2012 Affiliates have been complaining for a long time that Google keeps changing the rules of SEO. Most of the time it claims that it is doing it for … Read Article Facebook FBX Retargeting Ads Worth 3x Moreby Chris Trayhorn, Publisher of mThink Blue Book on September 27, 2012 As Facebook’s new FBX exchange kicks into gear the networks brokering the inventory are reporting that the market rate for the retargeted ads are significantly higher than … Read Article Achieving ROI With Social Mediaby Chris Trayhorn, Publisher of mThink Blue Book on September 20, 2012 At a time when pretty much every organization or affiliate has a social media presence, it’s amazing how many don’t have any idea how to make it pay … Read Article« Previous 1 2 3 4 … 25 26 27 28 Next »