• Best CPA Networks
  • Best Cost-Per-Sale Affiliate Networks
  • Best Pay-Per-Call Networks
  • mThink Digital
  • Thought Leadership
    • White Papers
  • About
    • Content Marketing
    • Content Strategy
      • Web Content
      • Social Media Strategy
      • Webinars & Video
      • Thought Leadership
    • Performance Marketing
    • Portfolio
      • Revenue Performance
      • Accenture
      • Microsoft
      • Java Detour
      • Our Process
    • Contact Us

mThink

Ecommerce Logo

eCommerce Logo

The Trusted Name in Performance Marketing

ROS Leaderboard

  • Home
  • Blue Book
    • About Blue Book
    • Blue Ribbon Panel
    • Interviews
    • Research Methodology
    • Back Issues
    • Advertising
      • Website Creative Specifications
      • Newsletter Creative Specifications
  • Best CPA Networks
  • Best Cost-Per-Sale Affiliate Networks
  • Best Pay-Per-Call Networks
  • Best European CPA Networks
  • Best CPA Networks for Affiliates
  • Best CPA Networks for Advertisers

Rakuten LinkShare Reports Double-Digit Growth in Performance Marketing Network for the Valentine’s Day Shopping Season

March 25, 2014 by Revenue Performance Staff

Press Release

Rakuten LogoNEW YORK CITY – March 19, 2014 – Rakuten LinkShare today announced double-digit year-over-year (YOY) growth in its performance marketing network for the 2014 Valentine’s Day shopping season.

Specifically, the company reported the following results for the period of January 24 through February 13, 2014 when consumers spent an estimated $17.3B in the United States on Valentine’s Day gifts.

  • Overall, same-store sales in the network were up 22 percent YOY.
  • Advertisers representing the gift and food industries realized a 25 percent YOY increase in sales.
  • Not surprising, the most popular products purchased were, in rank order: flowers, chocolate and jewelry.
  • The highest converting day for flowers was February 10 while the highest order volume day was February 11.
  • The busiest day for purchases made on personal computers was February 11 while sales on tablets and mobile phones peaked on February 12.

“Since the Valentine’s Day shopping season is relatively short and purchases tend to fall into three main categories, this creates a heightened competition to attract, engage and convert online shoppers,” said Jessica Joines, chief marketing officer, Rakuten Marketing. “By working closely with our advertisers and publishers to provide them with trending data and insight into consumer shopping patterns, they’re able to develop strategic, winning campaigns that result in strong growth for their business and our network.”

About Rakuten LinkShare Corporation
Rakuten LinkShare Corporation provides online retailers and other businesses with expert online marketing services and solutions. Rakuten LinkShare’s cost per action (CPA) affiliate network and lead generation campaigns can acquire new customers, increase revenue and drive overall results while achieving target return on ad spend. Rakuten LinkShare clients are Fortune 500 and other prominent companies doing business online, including J.C. Penney, 1-800-Flowers.com, American Express, Avon Products, and The Body Shop. The company was founded in 1996 and is headquartered in New York City, with offices in San Francisco, Chicago, Tampa, London, Tokyo, São Paulo, and Sydney. For more information, please visit www.linkshare.com. Rakuten LinkShare is part of Rakuten Marketing’s integrated marketing solutions, which include affiliate marketing, retargeting and display, search marketing, and product and data feeds. 

Related posts:

  1. 360 Days in the Life of Performance Marketing The past year was tumultuous for the industry; 2014 should...
  2. Clickbooth Expands into Related Content Market Press Release Clickbooth Announces Launch of RevContent, the Content Monetization...
  3. New Report: eCommerce On Mobile Ready To Boom comScore’s 2013 Mobile future In Focus report was released on...

Filed Under: eCommerce, Press Release Tagged With: affiliate marketing, ecommerce, Industry Trends, Rakuten LinkShare

Search

ROS Col 2 Top

ROS Col 2 Mid

ROS Col 2 Low

Subscribe to our newsletter!

* indicates required

ROS Col 2 – 4 Misc

ROS Col 2 – 5 Misc

ROS Col 2 – 6 Misc

Recent Posts

  • 2023: Challenges, Opportunities & Predictions
  • Top 4 Best Practices For Consumer Finance Campaigns
  • Four Moments That Changed Performance Marketing Forever
  • New additions, improvements, and added perks from your favorite CPA network
  • Your Top 5 Affiliate Marketing Questions Answered
  • 5 strategies to create better content
  • FCC Says Ringless Voicemails Require Prior Consent
  • Top 5 Free Methods to Increase Affiliate Traffic
  •  3 Top Lead Generation Best Practices To Scale Your Business
  • Automation, Conversions, Profitability, Oh My – Breaking Affiliate Campaign Roadblocks
  • 5 tips for a better brand image
  • How Mac of All Trades Found Multi-Channel Success
  • Winning In A Changing World: An Interview with Taras Kiseliuk, CEO of ClickDealer
  • Survey: What Consumers Want from Financial Services Providers
  • The influencer marketing era: what does the future of web marketing hold?

About mThink

mThink is a specialist digital marketing company based in San Francisco. We focus on media buying, Facebook marketing, direct response, social and mobile. In addition mThink produces the annual Blue Book Rankings of major performance marketing networks. Read More »

Baseboard

Copyright ©2023 · mThink. All rights reserved.
3053 Fillmore Street, Suite 325 | (415) 787-0250
Disclaimer | Privacy Policy