The Internet has given rise to a plethora of new marketing opportunities, from pay-per-click to the endless variety of social media campaigns. However, there is an older mode of marketing that is one of the most effective and valuable available today. I’m talking, of course, about Pay-Per-Call marketing. Today, Pay-Per-Call is one of the most effective ways to increase … [Read more...]
From 0 To #1 In 10 Years
10 lessons learned from growing a niche affiliate network We recently got together with the management team at Avangate to talk about their journey from scrappy startup to market leadership. Over the last 10 years Avangate’s affiliate network has developed into the top digital download network in the world. We wanted to understand how the affiliate marketing landscape has … [Read more...]
INTERVIEW WITH ANTOINE MOREAU, CEO – MOBIDEA
Antoine Moreau is the commander-in-chief of Mobidea, a technology-driven network in the mobile affiliate marketing industry. Trusted by over 40.000 affiliates, Mobidea is specialized in mobile subscriptions, pin submits, sweepstakes and app install offers, on a global scale. Antoine’s team has one goal: to work along with affiliates in the struggle for monetization success. … [Read more...]
4 Quick Tips To Enhance Your Affiliate Program
One of the biggest misconceptions of affiliate marketing is that it’s a good way to make a quick buck. On the contrary, affiliate marketing, just like any other business, takes time to develop. With a solid strategy and the guidance of the #1 Affiliate Network, your affiliate program can be one of your largest profit drivers. Below are 4 tips and best practices that can be used … [Read more...]
ClickDealer and MobAir Join Forces to Launch Global Digital Marketing Group
Press Release - Introduce Comprehensive Suite of Performance-Based Digital Solutions Including Mobile, Video and More AMSTERDAM, THE NETHERLANDS--(Marketwired - Jul 19, 2016) - ClickDealer and MobAir today announced the formation of Global Digital Marketing Group (GDM Group), a digital performance marketing company. Focused on online solutions that empower the world's leading … [Read more...]
Digital Raves Announces Full Performance Marketing Services with Global Capabilities
Press Release This innovative and dynamic Performance Marketing Company has scaled up their business offerings to be able to offer these world wide April 27, 2016, Hong Kong - Digital Raves is a performance marketing company that has been able to recognize the weaknesses in performance marketing that often leads many companies to failure rather than success. By identifying … [Read more...]
Addiliate Announces New Features
Press Release Barcelona, Spain, April 5, 2016 - Since 2010, the team of Addiliate has been working towards a clear goal: build the best performance marketing network in the world. Earlier this week, the company has announced the launch of new features, giving publishers even better options to convert their traffic into profit. Algorithmic Campaign Matching: The usage of … [Read more...]
Affiliate Marketing Industry to Grow to $6.8 Billion Over Next Five Years
Maturation of Affiliate Marketing Creates Significant Opportunity to Drive Sales for Advertisers and Revenue to Publishers Independent Survey Commissioned by Rakuten Affiliate Network NEW YORK, NY--(Marketwired - Feb 4, 2016) - Rakuten Marketing today released findings of a survey Rakuten Affiliate Network commissioned to Forrester Consulting on the perception and … [Read more...]
Blue Ribbon Panel: How To Choose A New Network
Imagine you are the CMO of a major brand wanting to try performance marketing for the first time. How would you choose between the 500 networks your team found in a quick search online? Who would you talk to? Who could you trust? Or put yourself in the position of a big publisher wanting to monetize your inventory. How could you tell which networks pay their bills? Which have … [Read more...]
Tips for a Successful Holiday Shopping Season
As the business shopping season of the year approaches, most retailers are setting carefully crafted campaigns into place. They have researched the holiday predictions and planned accordingly with a goal to exceed last year’s sales and successes in mind. It is never too late to make adjustments to your holiday shopping marketing strategies. Sometimes, it makes more sense to … [Read more...]