All Blue Book Articles Your Top 5 Affiliate Marketing Questions Answeredby Chris Pink, SVP Sales, Digital Media Solutions (DMS) on December 14, 2022 It’s no secret that diverse, omnichannel marketing campaigns are the ticket to reaching more consumers when and where they are shopping. But when looking at all the available … Read Article 5 strategies to create better contentby CrakRevenue on December 5, 2022 Create content that represents you What are we talking about when we refer to content creation? This idea seems increasingly broad, encompassing, among other things, the world of … Read Article FCC Says Ringless Voicemails Require Prior Consentby Richard B. Newman on November 28, 2022 “Ringless voicemails” are messages left in a consumer’s mailbox without ringing their cell phone. The Telephone Consumer Protection Act protects consumers from unwanted robocalls. The TCPA, in pertinent … Read Article Top 5 Free Methods to Increase Affiliate Trafficby Avangate Affiliate Network on November 22, 2022 The struggle to get visitors to your affiliate links on the long-term is real! Worry no more as we’ve come to your rescue with a list of the … Read Article 3 Top Lead Generation Best Practices To Scale Your Businessby Deanna Milkie, Digital Media Solutions on November 22, 2022 Having the right lead generation strategies in place can help set your digital advertising campaigns up for success and be the difference between moderate gains and remarkable results. … Read Article Automation, Conversions, Profitability, Oh My – Breaking Affiliate Campaign Roadblocksby Performcb on November 16, 2022 A robust tech suite acts as the backbone of any successful affiliate’s campaign strategy. In order to continue delivering quality leads, traffic, and conversions to marketers’ offers at … Read Article 5 tips for a better brand imageby CrakRevenue on November 8, 2022 Marketing strategy at the heart of your identity What is a brand image, really? When we talk about brand image, we refer to the perception an audience has … Read Article How Mac of All Trades Found Multi-Channel Successby Rakuten Advertising on November 6, 2022 Mac of all trades brings electronic products to consumers at an affordable price with superior customer service. Prior to partnering with Rakuten Advertising, mac of all trades was … Read Article Survey: What Consumers Want from Financial Services Providersby Rakuten Advertising on October 22, 2022 If financial service providers want to effectively reach key audiences through affiliates, they need to know what consumers are looking for and what they value most. The Financial … Read Article The influencer marketing era: what does the future of web marketing hold?by CrakRevenue on October 20, 2022 What is influencer marketing? Influencers, social media, followers, content, paid posts, impressions, product placement, affiliation, advertisers… These terms are increasingly present in digital marketing dialogue, and it’s not … Read Article Top 5 Ways To Leverage CPA Campaigns During The Holiday Shopping Seasonby Amber Paul, DMS Senior Vice President of Distribution on October 19, 2022 The holiday rush is almost here! Are your campaigns ready? The holiday season is highly competitive, and getting the edge on the competition with CPA campaigns can help … Read Article Jumpstart your 2023 affiliate marketing growth with these must-consider partnersby Alexandra Forsch, president of Awin US on October 16, 2022 In our first post, we outlined a roadmap for the right way to conduct an efficient partner audit based on brand needs and goals. Today’s post will give … Read Article Power partnerships: A growth roadmap for ecommerce successby Alexandra Forsch, president of Awin US on October 3, 2022 We’re all excited about the investment in the affiliate channel and recognition of the value it brings to brands. Historically, CMOs have viewed our industry as a niche, … Read Article Copyright Attorney Discusses Advertiser Vicarious Liability for Social Media Influencer Infringementby Richard B. Newman on September 21, 2022 UMG Recordings, Inc. v. Vital Pharmaceuticals, Inc., 2022 WL 2670339 (S.D. Fla. July 11, 2022) involves a copyright infringement action brought by a group of music publishers and … Read Article Consumer Shopping Trends to Look For in the 2022 Holiday Seasonby Rakuten Advertising on September 19, 2022 As the holiday season approaches and retailers prepare to attract customers, it’s important to know who is shopping, when they’re shopping and what their budget is. To get … Read Article« Previous 1 2 3 4 5 … 21 22 23 24 Next »