Articles

All Blue Book Articles

Clickbooth Continues to Fight for Affiliate Marketing

by Revenue Performance Staff on March 16, 2016

Press Release Invalidates Essociate Affiliate Pooling Patent Claims Again! Sarasota, FL – Clickbooth is pleased to announce that on March 11, 2016, during the appeal of the Essociate, … Read Article

Parent Company of CrakRevenue Wins Appeal in Patent Fight Against Essociate

by Revenue Performance Staff on March 16, 2016

Press Release QUEBEC CITY, QC, March 15, 2016. On Friday, March 11, 2016, the US Federal Circuit unanimously affirmed U.S. District Judge James V. Selna’s  ruling confirming the … Read Article

MarTech Hits Affiliate Marketing

by Chris Trayhorn, Publisher of mThink Blue Book on March 14, 2016

The rapid implementation of big data-driven analytics, programmatic tools and automated marketing technologies is going to transform the affiliate marketing industry. Look around: most of the customer journeys … Read Article

Building Performance through Community, Transparency and Experience

by Chris Trayhorn, Publisher of mThink Blue Book on January 11, 2016

An Exclusive Q&A with Rakuten Affiliate Network GMs Melissa Feemster and Adam Weiss, Celebrating Five Years as Blue Book’s Best Affiliate Network. Kicking off a milestone year, Rakuten … Read Article

Mobile Monetization Machine

by Revenue Performance Staff on December 4, 2015

Many people know CPAlead for having invented Content Locking and a host of different, innovative, solutions for internet marketers. That’s probably how the company has earned their reputation … Read Article

Blue Book Panel: Interview with Melissa Feemster

by Chris Trayhorn, Publisher of mThink Blue Book on November 10, 2015

In five year’s time, will the CPS side of the performance marketing industry be bigger in the USA than it is now? If so, what will drive that … Read Article

FlexOffers Launches New Streamlined, Intuitive Advertiser Platform

by Revenue Performance Staff on October 5, 2015

Miami, FL, October 2, 2015 — FlexOffers.com, LLC (www.FlexOffers.com), a leader in the affiliate marketing industry, announces the release of an updated advertiser platform designed to optimize campaign … Read Article

4 Key BLUE BOOK CPA/CPS Network Survey Insights

by Chris Trayhorn, Publisher of mThink Blue Book on February 25, 2015

A month on from the headline-grabbing announcement of the results, we thought we’d

FlexOffers.com, Inc. Ascends to Top Ten Affiliate Network Ranking

by Revenue Performance Staff on January 26, 2015

Press Release MIAMI, Jan. 26, 2015 — FlexOffers.com, Inc. (http://www.FlexOffers.com), where flexibility is key to affiliate success, announced today that they have been ranked the eighth overall top … Read Article

ClickDealer Becomes Certified Google Partner

by Revenue Performance Staff on November 10, 2014

PRESS RELEASE Google recognizes ClickDealer, a global performance marketing agency, for its reliability and transparency. London, UK – November 11, 2014 – Web giant Google recently recognized ClickDealer, … Read Article

So What's Next for Affiliate Marketing?

by Chris Trayhorn, Publisher of mThink Blue Book on August 11, 2014

Affiliate marketing just celebrated its 20th birthday and – wow – has it changed! Just look at the last few years. New and different affiliate models continue to … Read Article

Why Hashed Email Is The Next Big Thing

by Revenue Performance Staff on July 22, 2014

It’s become a cliche that mobile should come first these days, but there’s another split in online audiences that is just as important. I’m talking about the division … Read Article

ClickBank 3.0 Launch Adds New Features That Boost Sales Revenue for Online Merchants

by Revenue Performance Staff on April 2, 2014

Press Release Wednesday, April 2nd, 2014  Denver, CO  ClickBank, the digital commerce & marketing platform serving tens of thousands of entrepreneurs and online merchants, today launched ClickBank 3.0 … Read Article

Rakuten LinkShare Reports Double-Digit Growth in Performance Marketing Network for the Valentine’s Day Shopping Season

by Revenue Performance Staff on March 25, 2014

Press Release NEW YORK CITY – March 19, 2014 – Rakuten LinkShare today announced double-digit year-over-year (YOY) growth in its performance marketing network for the 2014 Valentine’s Day … Read Article

So, Why Isn't *Your* Business Opportunity Worth $15 Trillion?

by Chris Trayhorn, Publisher of mThink Blue Book on March 20, 2014

Mobile payments represent the big battle that is still to be fought between the giants of the industry. Retail worldwide was worth $15 trillion in 2013, with mobile … Read Article
1 2 3 4 … 24 25 26 27 28 29