Category: Featured

In the dynamic digital marketing landscape, embracing diverse and multichannel strategies is key to reaching a broader audience. While various channels are ... Read Article

In this interview, Jane Ejim, CSO of ClickDealer, discusses the company’s innovative strategies in e-commerce. ClickDealer runs campaigns with many major brands ... Read Article

Unlocking Success with Pay-Per-Click When it comes to online advertising, there are several ways for you to get paid for the traffic ... Read Article

With holiday shopping in full swing, brands and consumers are leaning in, and it’s imperative for publishers in the performance marketing space ... Read Article

As the holiday season approaches, advertisers and publishers alike are gearing up for one of the most lucrative times of the year. ... Read Article

FTC Compliance, CID, and Defense Lawyer Richard B. Newman Selected to Author Consumer Protection Section of Prestigious ALM FTC Law, Practice and ... Read Article

In this interview, we discuss four key trends within the affiliate marketing community. First is the impact that artificial intelligence (AI) in ... Read Article

As the weather warms up, home services brands should be looking for ways to maximize and modernize their lead generation strategies, with ... Read Article

For advertisers, scaling their business often means finding the right lead providers. A robust flow of opted-in prospects can make the difference ... Read Article

Rakuten Advertising has led the Blue Book rankings for more than a decade. It is a level of success that has been ... Read Article

In today’s competitive performance marketing industry, understanding the best practices to set campaigns up for success in the call space is essential ... Read Article

In September 2022, the Federal Trade Commission announced that it had taken action against credit services company Credit Karma for allegedly deploying ... Read Article

A conversation with one of the most insightful people in the industry, Maxime Bergeron of CrakRevenue. What do you think will be ... Read Article

While consumer finance solutions like refinancing, personal loans, and debt consolidation are always a need for many consumers, the conclusion of the ... Read Article

In 2007 I sat on the advisory committee for AdTech, at that time the biggest online marketing exhibition in the world. When ... Read Article