• What Affiliate Marketers Need to Know About New York’s New AI Disclosure Law

    AI-generated advertisements are a double-edged sword. Digital marketers should be properly advised on risks related to such use in conjunction with advertising ... Read Article

    Pay Per Call’s Shake-Out Year: Winners Pull Ahead as Brokers Get Squeezed

    Quick Q&A: Todd Stearn, CEO of Aragon Advertising, explains why 2026 will separate the specialists from the generalists, and how AI voice ... Read Article

    Affiliate Survival Guide in The Age of Agentic Commerce

    The subsequent releases of Google’s Agent Payment Protocol and ChatGPT Instant Checkout are sounding alarm bells for small merchants and blaring air ... Read Article

    The Hidden Revenue in Your Partnership Program: Why First-Party Data Is the Key to Proving True ROI

    Partnership programs drive 30-70% more revenue than traditional channels through superior customer lifetime value, yet remain chronically under-resourced. By tracking the full ... Read Article

    The Attribution Black Box: How to Prove The Full Value of Affiliate Marketing in Your MMM

    For years, affiliate managers at large brands have faced the same frustrating challenge: proving the full value of their channel. We know ... Read Article

    From $8B to $36B: Why Affiliate Marketing’s Golden Age is Just Beginning (Despite AI, Recessions, and Industry Chaos)

    We got together with ClickDealer’s head of PR, Nataly, to dive deep into the trends that will shape affiliate marketing in 2025 ... Read Article

    Case Study: FanFuel’s First-Touch Revolution

    FanFuel operates as a complete nutra affiliate network specializing in bodybuilding, weightlifting, and weight loss niches. Despite having quality in-house offers and ... Read Article

    Brands Matter: Affiliate Strategy in the Travel Vertical

    Travel is one of the most misunderstood verticals in affiliate marketing. The average affiliate’s view of a travel campaign strategy is a ... Read Article

    MaxBounty CEO: “Affiliate Marketing Is Alive and Well” Despite Economic Headwinds

    After 21 years in the game, Matt McEvoy explains how the performance marketing veteran is leveraging mrge acquisition resources, combating fraud with ... Read Article

    ClickDealer CEO Predicts Telehealth Revolution: Why 2025 May Turn Out To Be A Huge Year For Affiliate Marketing

    Introduction: The affiliate marketing landscape is shifting rapidly, and according to Taras Kiseliuk, CEO of ClickDealer, we’re on the verge of some ... Read Article

    Google’s Affiliate Crackdown: A Quest for Quality or a Power Play for Profits?

    Google’s recent crackdown on affiliate marketing is sending shockwaves through the digital marketing community. With sweeping changes supposedly aimed at curbing manipulative ... Read Article

    Trump’s Win Signals Smooth Sailing for Big Tech—And Headwinds for Affiliate Marketers

    Donald Trump’s recent re-election has tech insiders buzzing, and it’s not just about policy. With Elon Musk now firmly in the Trump ... Read Article

    PMA Report: Coupons and Loyalty Programs Dominate. DSPs Surge

    The 2024 U.S. Performance Marketing Association (PMA) survey offers significant insights into current trends among U.S. brands using affiliate programs. Key takeaways ... Read Article

    FTC Cracks Down on Fake Reviews: Affiliate Marketers Brace for Impact

    The Federal Trade Commission (FTC) has unveiled a groundbreaking rule aimed at combating fake reviews and testimonials. While the rule has been ... Read Article

    Four Key Trends Shaping Affiliate Marketing

    The affiliate marketing industry is undergoing significant transformations as it approaches a projected global value of $15.7 billion by the end of ... Read Article

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