All Blue Book Articles Do Advertisers Need A Real Agency?by Chris Trayhorn, Publisher of mThink Blue Book on August 30, 2017 Imagine you are a new advertiser using affiliate marketing to acquire customers. The affiliate network you’re using is doing great: recruiting new publishers, building ad creatives, providing you … Read Article Four Publisher Must-Haves when Working with an Affiliate Networkby Rakuten Advertising on August 29, 2017 Affiliate marketing continues to offer brands and publishers countless opportunities to reach new customers and increase sales, providing a gateway for creating and nurturing long-term business partnerships. For … Read Article FTC Defense Lawyer Alert: FTC Completely Hip to Partialsby Richard B. Newman on August 29, 2017 Subscription-based billing models that fail to lawfully disclose material terms and obtain express informed consent are going to draw the attention of the Federal Trade Commission. No news … Read Article The Untapped Potential of Surveysby Papa Whale on August 17, 2017 Do you have two minutes to complete a brief survey? Probably not—but if I told you that Surveys are a great and highly-efficient way of driving conversions, you … Read Article Report: Over 40% Of Mobile Ad Impressions Fraudulentby Chris Trayhorn, Publisher of mThink Blue Book on August 17, 2017 Every week there is more evidence that “traditional” digital advertising is packed with fraud. A remarkable report issued last week found that no less than 43% of mobile … Read Article Software Development and Security with EuroCalby Chris Trayhorn, Publisher of mThink Blue Book on August 8, 2017 Software engineering resource is expensive and hard to come by these days. Certainly here in the San Francisco Bay Area there is intense competition for talent with Google, … Read Article OLAmobile Acquires IconPeak for USD 10M to Become the Global Market Leader in the Mobile Performance Marketing Spaceby Chris Trayhorn, Publisher of mThink Blue Book on August 2, 2017 Press Release Berlin, 2nd of August 2017 – OLAmobile (www.olamobile.com), one of the mobile leading performance marketing platforms, is joining forces with IconPeak (www.iconpeak.com) and its subsidiary BidderPlace … Read Article Welcome to This Year's BLUE BOOK Top 20 Network Survey.by Chris Trayhorn, Publisher of mThink Blue Book on July 30, 2017 Welcome to This Year’s BLUE BOOK Top 20 Network Survey. We are pleased to announce that the global BLUE BOOK network survey for our 2018 rankings is now … Read Article 4 Ways Affiliate Marketers Can Safeguard Their Sites From Google Algorithm Updatesby Marie Langhout-Franklin, eBay Partner Network on July 28, 2017 The power of Google is undeniable: With an estimated 30+ billion queries per month across all platforms, and as much as 95% of global mobile search (63%+ on … Read Article FTC Defense Attorney Provides Data Security Investigation Insightsby Richard B. Newman on July 24, 2017 The Federal Trade Commission continues to provide insight into ways that businesses can minimize the risk of a data breach. In addition to analyzing FTC complaints and orders … Read Article BLUE BOOK Nominations For Best CPA Network & Best CPS Network Now Openby Chris Trayhorn, Publisher of mThink Blue Book on July 5, 2017 Preparations for this year’s BLUE BOOK survey are well underway, with the launch scheduled for July 30, the first day of Affiliate Summit in NY. This year’s survey … Read Article Nutryst and Affiliate Crossing Announce Mergerby Chris Trayhorn, Publisher of mThink Blue Book on July 5, 2017 Press Release Combined company will drive affiliate marketing innovation addressing the needs of advertisers and publishers Richmond, VA. and Atlanta, GA – July 1, 2017 – Affiliate Crossing (“AC”) … Read Article FTC Defense Lawyer Alert: Updated International Consumer Protection Network Websiteby Richard B. Newman on July 3, 2017 The Federal Trade Commission and other consumer protection agencies have unveiled an updated website for international consumer protection and enforcement. The International Consumer Protection and Enforcement Network is … Read Article CrakRevenue Enters Gaming Vertical, Launches 50+ Gaming Offersby Chris Trayhorn, Publisher of mThink Blue Book on June 21, 2017 Press Release QUEBEC CITY — CPA Network CrakRevenue has announced the launch of 50+ Gaming Offers now available for immediate promotion. On top of this, the cost-per-acquisition network … Read Article Is GDPR A Freight Train Heading For Affiliate Marketing?by Chris Trayhorn, Publisher of mThink Blue Book on June 8, 2017 Do you know what GDPR is? No? Then pay attention. If you market products to Europe, it may cost you a fine of 4% of your global annual … Read Article« Previous 1 2 3 4 … 20 21 22 23 24 … 26 27 28 29 Next »