Author: Chris Trayhorn, Publisher of mThink Blue Book

Matomy Media Group today launched a new mobile media buying platform called Mobit, offering conversion tracking, sophisticated campaign optimization and near-realtime reporting. ... Read Article

Three huge trends are coming together in performance marketing and are going to change the way we do business. The question is, ... Read Article

MediaWhiz is planning a dramatic expansion of their MonetizeIt affiliate network with around 150 new campaigns across a broader range of verticals. ... Read Article

If you haven’t heard already, yesterday GAN announced that they will be winding down their operations over the next few months. To ... Read Article

How do some performance marketing networks keep succeeding against all odds? Why is it that while some CPA networks vanish almost overnight, ... Read Article

An Interview With Jennifer White Of BiteSize BiteSize is a vertically integrated entertainment network that produces proprietary, premium video entertainment and then ... Read Article

comScore’s 2013 Mobile future In Focus report was released on Thursday and delivers up-to-date insights into the state of the mobile marketplace. ... Read Article

Forrester Research senior analyst Andy Hoar delivered a fascinating keynote at the Rakuten Linkshare Symposium last week.  His theme was the continuing ... Read Article

Many publishers promoting retail advertisers on a cost-per-sale basis are hesitant to move to the “other side” and promote customer acquisition or ... Read Article

The subscription commerce sector is growing fast and is acting as an intensive prototyping lab for what works in selling products online. ... Read Article

Content marketing is still the preferred method of most online marketers but finding things to write about is a problem for many. ... Read Article

The first of an ongoing series in which we will pick out one especially good how-to piece from around The Internets. This ... Read Article

Record $478 Million Judgment Against Marketers of Massive Get-Rich-Quick Infomercial Scams: a U.S. district court ordered the marketers of three get-rich-quick systems…to ... Read Article

Press Release AvantLink.ca Features Exclusively Canada-Focused Merchants   Park City, UT (PRWEB) October 01, 2012   AvantLink, an innovative affiliate network, has ... Read Article

Vibrant Media claims to reach 300 million unique users a month with its remarkably irritating in-text ad units. The good news is ... Read Article