Author: Chris Trayhorn, Publisher of mThink Blue Book

CEO Interview: Dynu In Media

Introducing Dynu In Media Pioneering affiliate marketing excellence in Vietnam North American and European networks have traditionally dominated affiliate marketing, however networks ... Read Article

Interview with Rakuten's CRO Jeff Wender

There is a reason Rakuten Advertising has been consistently voted our #1 ranked CPS network. They offer a massive partner network; real-time, ... Read Article

Optimization & Reporting – Anytime, Anywhere

The team behind Perform[cb]’s remarkable new affiliate partner app gives us the lowdown on their vision for the future of monetization.  Perform[cb] ... Read Article

Lead Generation in 2021 – Sustainability and ROI

An Interview With Henry Whitfield, ClickDealer ClickDealer has been one of our Top 20 CPA networks for several years now, with a ... Read Article

Perform[cb] acquired by Beringer Capital – Erin Cigich Gives Us The Low-Down

Perform[cb] Blue Book’s #1 ranked CPA network, announced yesterday that it has been acquired by Beringer Capital, a leading North American private ... Read Article

Five Advertisers Speak Their Minds on the Importance of Network Partnerships, Transparency, and Fraud Prevention

2020 may just have been the most challenging year for business in the last 100 years. For the performance marketing industry, the ... Read Article

How ClickDealer Grew To Be The Best CPA Network In Europe – An Interview with Taras Kiseliuk

ClickDealer is ranked as the best CPA network based in Europe in the Blue Book’s first European Top 20 table. We chatted ... Read Article

Why Fewer, Better Customers Is The Way To Thrive – An Interview With Olivier Bourque, CrakRevenue

CrakRevenue is one of the most interesting CPA networks in the industry. They have often been innovators, forging a different path, whether ... Read Article

The Best CPA Networks In Europe

Due to demand from our users world-wide, we are excited to launch our first ranking table of the best CPA networks in ... Read Article

Alexandra Forsch of Awin & ShareASale Talks Opportunities, Technology & How Affiliate Marketing Will Take A Bigger Share Of Ad Budgets

Alexandra Forsch is the President of Awin US, including ShareASale to form the Awin Group. With 15+ years of experience, she is ... Read Article

How Networks Drive Efficiencies For Advertisers & Publishers – An Interview With Some of The Perform[cb] Leadership Team

mThink recently had the opportunity to virtually sit down with a few members of the leadership team at Perform[cb], including Chief Operating ... Read Article

Beyond 2020: Perform[cb] on the Future of Performance Marketing

Discussing the future of performance marketing with some of Perform[cb]‘s leadership team, including Chief Operating Officer, Brad Dobbins, Chief Strategy Officer, Matthew ... Read Article

PerformLEAP®: The Future Of Marketing Platforms?

When the world changes, good businesses evolve. In today’s performance marketing industry, this phenomenon is playing out in hyper-speed as the pandemic ... Read Article

Interview with Rakuten's Ceres Cueva

2020 has seen a movement of major ad budgets to performance marketing and an increased focus by publishers on monetization strategies. Nobody ... Read Article

The Need For Clarity In Leadership

Now this is not the end. It is not even the beginning of the end. But it is, perhaps, the end of ... Read Article
1 2 3 4 5 … 72 73 74 75