• Optimization & Reporting – Anytime, Anywhere

    The team behind Perform[cb]’s remarkable new affiliate partner app gives us the lowdown on their vision for the future of monetization.  Perform[cb] ... Read Article

    Lead Generation in 2021 – Sustainability and ROI

    An Interview With Henry Whitfield, ClickDealer ClickDealer has been one of our Top 20 CPA networks for several years now, with a ... Read Article

    Perform[cb] acquired by Beringer Capital – Erin Cigich Gives Us The Low-Down

    Perform[cb] Blue Book’s #1 ranked CPA network, announced yesterday that it has been acquired by Beringer Capital, a leading North American private ... Read Article

    Five Advertisers Speak Their Minds on the Importance of Network Partnerships, Transparency, and Fraud Prevention

    2020 may just have been the most challenging year for business in the last 100 years. For the performance marketing industry, the ... Read Article

    How ClickDealer Grew To Be The Best CPA Network In Europe – An Interview with Taras Kiseliuk

    ClickDealer is ranked as the best CPA network based in Europe in the Blue Book’s first European Top 20 table. We chatted ... Read Article

    Why Fewer, Better Customers Is The Way To Thrive – An Interview With Olivier Bourque, CrakRevenue

    CrakRevenue is one of the most interesting CPA networks in the industry. They have often been innovators, forging a different path, whether ... Read Article

    The Best CPA Networks In Europe

    Due to demand from our users world-wide, we are excited to launch our first ranking table of the best CPA networks in ... Read Article

    Alexandra Forsch of Awin & ShareASale Talks Opportunities, Technology & How Affiliate Marketing Will Take A Bigger Share Of Ad Budgets

    Alexandra Forsch is the President of Awin US, including ShareASale to form the Awin Group. With 15+ years of experience, she is ... Read Article

    How Networks Drive Efficiencies For Advertisers & Publishers – An Interview With Some of The Perform[cb] Leadership Team

    mThink recently had the opportunity to virtually sit down with a few members of the leadership team at Perform[cb], including Chief Operating ... Read Article

    Beyond 2020: Perform[cb] on the Future of Performance Marketing

    Discussing the future of performance marketing with some of Perform[cb]‘s leadership team, including Chief Operating Officer, Brad Dobbins, Chief Strategy Officer, Matthew ... Read Article

    PerformLEAP®: The Future Of Marketing Platforms?

    When the world changes, good businesses evolve. In today’s performance marketing industry, this phenomenon is playing out in hyper-speed as the pandemic ... Read Article

    Interview with Rakuten's Ceres Cueva

    2020 has seen a movement of major ad budgets to performance marketing and an increased focus by publishers on monetization strategies. Nobody ... Read Article

    The Need For Clarity In Leadership

    Now this is not the end. It is not even the beginning of the end. But it is, perhaps, the end of ... Read Article

    Performance Marketing M&A Accelerates

    The news last week that DMS has acquired SmarterChaos came as no surprise. This deal seems an obvious one as networks scramble ... Read Article

    CAKE's Parent Company Buys TUNE

    CAKE’s parent company, Constellation Software, is acquiring TUNE. The announcement yesterday means that two of the biggest network and partner tracking platforms ... Read Article
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