Category: Featured

Alexandra Forsch of Awin & ShareASale Talks Opportunities, Technology & How Affiliate Marketing Will Take A Bigger Share Of Ad Budgets

Alexandra Forsch is the President of Awin US, including ShareASale to form the Awin Group. With 15+ years of experience, she is ... Read Article

How Networks Drive Efficiencies For Advertisers & Publishers – An Interview With Some of The Perform[cb] Leadership Team

mThink recently had the opportunity to virtually sit down with a few members of the leadership team at Perform[cb], including Chief Operating ... Read Article

Beyond 2020: Perform[cb] on the Future of Performance Marketing

Discussing the future of performance marketing with some of Perform[cb]‘s leadership team, including Chief Operating Officer, Brad Dobbins, Chief Strategy Officer, Matthew ... Read Article

PerformLEAP®: The Future Of Marketing Platforms?

When the world changes, good businesses evolve. In today’s performance marketing industry, this phenomenon is playing out in hyper-speed as the pandemic ... Read Article

How to accelerate growth for affiliate partners in a year of extremes

Affiliate marketing is on a roll. In January LinkedIn named affiliate marketing as one of the most in-demand skillsets, which was no surprise as brands are set ... Read Article

What Will Health Insurance Open Enrollment Look Like This Year?

Each year, insurance brands and publishers must prepare for open enrollment periods, which began November 1. The pandemic and election could be ... Read Article

Interview with Rakuten's Ceres Cueva

2020 has seen a movement of major ad budgets to performance marketing and an increased focus by publishers on monetization strategies. Nobody ... Read Article

Email Marketing Proves To Be Essential — Especially In 2020

Litmus, an email optimization company, recently released its 2020 State of Email, Fall Edition report, which takes a deep dive into how ... Read Article

Introducing The New Rules Holiday Checklist for Digital Marketers

Santa’s not the only one who should be making a list and checking it twice these days. With the countdown to the ... Read Article

The Top 5 Most Profitable Affiliate Marketing Verticals RIGHT NOW

The profitability of an affiliate marketing vertical can change quickly. Oversaturation, new restrictions from traffic platforms, and societal influence are most often responsible. However, ... Read Article

Why Financial Brands Find Huge Success in Affiliate Marketing

A well-known fact in the industry, financial and fintech advertiser affiliate marketing budgets are on the rise as more financial brands hop ... Read Article

11 Ways to Optimize Your Affiliate Website for Conversions

Your goal as an affiliate is to make as much money as possible by selling the products you are promoting on your ... Read Article

CPA Networks and Influencer Marketing: How Can we Really Benefit from it?

CrakRevenue Gives You the Secrets to Succeed Unless you’ve been living under a rock for the past couple of years, you’ve probably ... Read Article

Finding Opportunities In The Pandemic Lockdown

The last six months have been anything but normal. It’s not often that the world shuts down and experiences an international pandemic, ... Read Article

Solving Top Affiliate Campaign Optimization Needs with Technology

Behind many a great affiliate success story lies an unsung hero, and that’s great affiliate technology. Innovative affiliate platform technology acts as ... Read Article
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