• The Top 5 Most Profitable Affiliate Marketing Verticals RIGHT NOW

    The profitability of an affiliate marketing vertical can change quickly. Oversaturation, new restrictions from traffic platforms, and societal influence are most often responsible. However, ... Read Article

    Why Financial Brands Find Huge Success in Affiliate Marketing

    A well-known fact in the industry, financial and fintech advertiser affiliate marketing budgets are on the rise as more financial brands hop ... Read Article

    11 Ways to Optimize Your Affiliate Website for Conversions

    Your goal as an affiliate is to make as much money as possible by selling the products you are promoting on your ... Read Article

    CPA Networks and Influencer Marketing: How Can we Really Benefit from it?

    CrakRevenue Gives You the Secrets to Succeed Unless you’ve been living under a rock for the past couple of years, you’ve probably ... Read Article

    Finding Opportunities In The Pandemic Lockdown

    The last six months have been anything but normal. It’s not often that the world shuts down and experiences an international pandemic, ... Read Article

    Solving Top Affiliate Campaign Optimization Needs with Technology

    Behind many a great affiliate success story lies an unsung hero, and that’s great affiliate technology. Innovative affiliate platform technology acts as ... Read Article

    Matt Frary Talks About The DMS Acquisition Of SmartChaos

    The industry is seeing a trend towards consolidation and what I believe is driving it is the scale necessary to help manage ... Read Article

    Performance Marketing M&A Accelerates

    The news last week that DMS has acquired SmarterChaos came as no surprise. This deal seems an obvious one as networks scramble ... Read Article

    CAKE's Parent Company Buys TUNE

    CAKE’s parent company, Constellation Software, is acquiring TUNE. The announcement yesterday means that two of the biggest network and partner tracking platforms ... Read Article

    Dietary Supplement Marketing and Earnings Claims Amid Coronavirus Pandemic

    Unsubstantiated marketing claims that exploit consumer anxiety amid the coronavirus pandemic are a top priority for private class action litigants and federal ... Read Article

    What Advertisers & Publishers Should Be Doing Now

    We are now six weeks into the coronavirus crisis. The dust is settling a little and it is beginning to be possible ... Read Article

    Performance Marketing Provides Stability & Measurable Returns In A Crisis

    When discussing how the ongoing pandemic could influence performance marketing, I think it’s important to first recognize the potential complexity of that ... Read Article

    In Performance Marketing, Relationships And People Are At The Core Of All That We Do

    During a crisis, leaders should lead from the front, and during the good times, leaders should lead from behind. We are working ... Read Article

    Now Is The Moment For Performance Marketing To Shine

    At the end of this tunnel, there is light. Depending on where you are, the light may be closer or further away, ... Read Article

    Where Now for Affiliate Marketing?

    At a time where so much is in flux, we’re incredibly fortunate to be in an industry that not only has the ... Read Article

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