• FCC Says Ringless Voicemails Require Prior Consent

    “Ringless voicemails” are messages left in a consumer’s mailbox without ringing their cell phone. The Telephone Consumer Protection Act protects consumers from ... Read Article

    Top 5 Free Methods to Increase Affiliate Traffic

    The struggle to get visitors to your affiliate links on the long-term is real! Worry no more as we’ve come to your ... Read Article

     3 Top Lead Generation Best Practices To Scale Your Business

    Having the right lead generation strategies in place can help set your digital advertising campaigns up for success and be the difference ... Read Article

    Automation, Conversions, Profitability, Oh My – Breaking Affiliate Campaign Roadblocks

    A robust tech suite acts as the backbone of any successful affiliate’s campaign strategy. In order to continue delivering quality leads, traffic, ... Read Article

    5 tips for a better brand image

    Marketing strategy at the heart of your identity  What is a brand image, really? When we talk about brand image, we refer ... Read Article

    How Mac of All Trades Found Multi-Channel Success

    Mac of all trades brings electronic products to consumers at an affordable price with superior customer service. Prior to partnering with Rakuten ... Read Article

    Survey: What Consumers Want from Financial Services Providers

    If financial service providers want to effectively reach key audiences through affiliates, they need to know what consumers are looking for and ... Read Article

    The influencer marketing era: what does the future of web marketing hold?

    What is influencer marketing? Influencers, social media, followers, content, paid posts, impressions, product placement, affiliation, advertisers… These terms are increasingly present in ... Read Article

    Top 5 Ways To Leverage CPA Campaigns During The Holiday Shopping Season

    The holiday rush is almost here! Are your campaigns ready? The holiday season is highly competitive, and getting the edge on the ... Read Article

    Jumpstart your 2023 affiliate marketing growth with these must-consider partners

    In our first post, we outlined a roadmap for the right way to conduct an efficient partner audit based on brand needs ... Read Article

    Power partnerships: A growth roadmap for ecommerce success

    We’re all excited about the investment in the affiliate channel and recognition of the value it brings to brands. Historically, CMOs have ... Read Article

    Copyright Attorney Discusses Advertiser Vicarious Liability for Social Media Influencer Infringement

    UMG Recordings, Inc. v. Vital Pharmaceuticals, Inc., 2022 WL 2670339 (S.D. Fla. July 11, 2022) involves a copyright infringement action brought by ... Read Article

    Consumer Shopping Trends to Look For in the 2022 Holiday Season

    As the holiday season approaches and retailers prepare to attract customers, it’s important to know who is shopping, when they’re shopping and ... Read Article

    FTC Reminds Lead Generators Not to Misuse Sensitive Consumer Data

    Lead generators and digital marketers, beware.  The issue of legitimate data use, reasonable expectations, disclosures, affirmative consent, data privacy compliance and lead ... Read Article

    Use of Certain Technologies to Track Web Session Data May Violate Law

    Attention Lead Generators. The Ninth Circuit Court of Appeals recently held that use of certain technologies on a websites in order to ... Read Article

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