The Federal Trade Commission continues to provide insight into ways that businesses can minimize the risk of a data breach. In addition to analyzing FTC complaints and orders describing conduct alleged to have violated the FTC Act, the Commission provides press releases, business guidance publications, videos, speeches, workshops, reports, Business Blog posts, and other … [Read more...]
BLUE BOOK Nominations For Best CPA Network & Best CPS Network Now Open
Preparations for this year’s BLUE BOOK survey are well underway, with the launch scheduled for July 30, the first day of Affiliate Summit in NY. This year’s survey is going to be bigger than ever, and will include two new categories: 1) Best Network Innovation 2) Best European Network mThink.com’s BLUE BOOK Top 20s are already the #1 ranked pages for new advertisers and … [Read more...]
Nutryst and Affiliate Crossing Announce Merger
Press Release Combined company will drive affiliate marketing innovation addressing the needs of advertisers and publishers Richmond, VA. and Atlanta, GA – July 1, 2017 – Affiliate Crossing (“AC") and Nutryst (“Nutryst"), two of the Top 20 ranked affiliate networks by mThink, today announced the merger of the two companies creating a global performance marketing leader. The … [Read more...]
FTC Defense Lawyer Alert: Updated International Consumer Protection Network Website
The Federal Trade Commission and other consumer protection agencies have unveiled an updated website for international consumer protection and enforcement. The International Consumer Protection and Enforcement Network is an organization composed of consumer protection authorities from over 60 countries. ICPEN members seek to protect consumers from fraudulent, deceptive and … [Read more...]
CrakRevenue Enters Gaming Vertical, Launches 50+ Gaming Offers
Press Release QUEBEC CITY — CPA Network CrakRevenue has announced the launch of 50+ Gaming Offers now available for immediate promotion. On top of this, the cost-per-acquisition network giant also announced the addition of 2 new Smartlinks in the Gaming vertical. After success in five other verticals, the CPA network appears to be doubling down on its expertise and has taken … [Read more...]
Is GDPR A Freight Train Heading For Affiliate Marketing?
Do you know what GDPR is? No? Then pay attention. If you market products to Europe, it may cost you a fine of 4% of your global annual revenues. The EU’s landmark General Data Protection Regulation (GDPR) is coming at online marketing companies like a freight train. It is already agreed and comes into effect in April 2018. More to the point, it absolutely applies to American … [Read more...]
Multi Level Offer Priority, Clickbooth’s Latest Game Changing Affiliate Release
Clickbooth prides itself on being able to provide affiliates with value adding tools to make their life easier. Our team of in-house developers are always looking forward to suggestions from affiliates and are excited to release weekly updates to make the Clickbooth Platform even more user-friendly. Clickbooth affiliates already have the ability to run a single offer or a group … [Read more...]
Interview with Blue Ribbon Panelist Gus Brito
Interview With Gus Brito – Director of Network Development, Flexoffers.com Should advertisers or publishers care about whether their network partner(s) are investing in new technology or are innovating? [GB] Both aspects are equally important to ensure our industry continues to grow exponentially. I believe advertisers and publisher should definitely have an interest in … [Read more...]
Nominations For Best Network Innovation Now Open
The BLUE BOOK countdown is on. This year’s survey is still a couple of months away and already we are hard at work with initial research and nominations. Help us out, please! We have a new category: Best Network Innovation. It is intended to help surface new and exciting ideas and technologies coming out of both CPA and CPS networks. A new network platform, a video network, or … [Read more...]
New Personalization and Publisher Tools Drive Retail Growth
Interview with Adam Weiss, General Manager and SVP, Rakuten Affiliate Network Should advertisers or publishers care about whether their network partner(s) are investing in new technology or are innovating? Absolutely! The key to improving performance in affiliate marketing is by harnessing data to make better informed decisions. But, advertisers and publishers will … [Read more...]