Category: Blue Book

The Two Rules Of Mobile-First Marketing

It’s a stark but simple fact that most millennials will never fully embrace the desk-top as we know it, for their natural ... Read Article

Programmatic Premium Advertising? What The Heck?

Performance marketing has long been a great testing ground for new marketing approaches and with the advent of mobile, we are seeing ... Read Article

Take 6 Steps To Improve Your Mobile SEO

Google has seamlessly migrated its domination of desktop search onto mobile platforms. In 2014, if you have a mobile website, you need ... Read Article

BLUE BOOK #1 CPS NETWORK

Rakuten LinkShare The Best CPS Network In The World Rakuten Linkshare repeats their #1 ranking from last year in what was an ... Read Article

The Best Performance Marketing Networks in the World

This year the BLUE BOOK survey attracted 50% more respondents than ever before, making it the largest research survey in the performance ... Read Article

Pulse Mobile Delivers One Million Monthly App Installs to Mobile Clients

Press Release  Victoria, BC, November 21, 2013– Pulse Mobile, a leading multi-channel mobile marketing business, announced today that it has crossed the ... Read Article

360 Days in the Life of Performance Marketing

The past year was tumultuous for the industry; 2014 should be better but it won’t be without its speed bumps. As this ... Read Article

MediaWhiz Expands Affiliate Network to Include International Campaigns – Press Release

Press Release NEW YORK (April 18, 2013) — Performance marketing agency MediaWhiz today announced the expansion of its affiliate network, MonetizeIt, as ... Read Article

New Report: eCommerce On Mobile Ready To Boom

comScore’s 2013 Mobile future In Focus report was released on Thursday and delivers up-to-date insights into the state of the mobile marketplace. ... Read Article

LinkConnector Merchant Offers Go Viral with the Network’s Newest Technology, Shareable Offers

Press Release LinkConnector’s Newest Technology, Shareable Offers, Gives Consumers the Ability to Dynamically Share Offers from Affiliate Sites, Giving Merchant Offers and ... Read Article

Amazon's $4 Billion E-Commerce War Chest

Forrester Research senior analyst Andy Hoar delivered a fascinating keynote at the Rakuten Linkshare Symposium last week.  His theme was the continuing ... Read Article

Millionaire Network’s Not-So-Secret Sauce For Driving Advertiser Sales Online: Quality

Parker Powers of Millionaire Network tells us what it takes to grow a network into the BLUE BOOK Top 20 in less ... Read Article

SmarterChaos.com Forges Strategic Alliance with Credit.com

Press Release SmarterChaos.com LLC – Castle Rock, CO — 1/11/2013 — The Premier Affiliate Marketing and Online Performance Management Agency is pleased ... Read Article

Avangate Affiliate Network

Europe’s Biggest Software Affiliate Network Comes To America Avangate is a network that ranked well in our 2012 BLUE BOOK survey and ... Read Article

The Benefits Of Going Performance

One of the most common demands from brand managers and CMOs is the ability to access good quality traffic at scale. The ... Read Article
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