Category: Blue Book

With fall officially here, it’s time to start thinking about the holidays. According to eMarketer, in 2016, about a third of US ... Read Article

Does a merchant or an advertiser need a digital marketing/ad agency in addition to their normal affiliate network partner? Adam Weiss:  As ... Read Article

Press Release QUEBEC CITY – This October, CPA network CrakRevenue is offering a special 10% payout bump when affiliates send traffic to ... Read Article

Does a merchant or an advertiser need a digital marketing/ad agency in addition to their normal affiliate network partner? The world is ... Read Article

DISCLAIMER:  All content is for informational purposes only. Guidance is based on personal interpretations and in no way, represent legal advice. The ... Read Article

As shown by a recent content analysis of top brands like JetBlue, Wendy’s and Urban Decay, an influencer post generates more than ... Read Article

A District Court in Northern California has recently dismissed multiple “unfairness” claims against a company that manufactures and sells home networking devices ... Read Article

When you buy a display ad, how long does it need to be on screen for it to be effective? Maybe a ... Read Article

There’s a new Mobidea Academy, with a new design, a lot of remarkably informative content, and a bunch of amazing surprises affiliates ... Read Article

It was revealed this week that Equifax, one of the biggest consumer credit reporting bureaus in the world, had allowed hackers to ... Read Article

Purchase brings large-scale affiliates under one roof, aggregating affiliates’ sites and increasing their negotiation power with multinational brands Today, Matt Frary, CEO ... Read Article

Planning for holiday 2017 is well underway for many in the retail industry. In 2016, U.S. holiday retail sales rose 4.7 percent ... Read Article

Imagine you are a new advertiser using affiliate marketing to acquire customers. The affiliate network you’re using is doing great: recruiting new ... Read Article

Affiliate marketing continues to offer brands and publishers countless opportunities to reach new customers and increase sales, providing a gateway for creating ... Read Article

Subscription-based billing models that fail to lawfully disclose material terms and obtain express informed consent are going to draw the attention of ... Read Article