Author: Chris Trayhorn, Publisher of mThink Blue Book

When Commission Junction announced its Link Management Initiative (LMI) on May 23, the reaction from the affiliate community was swift and decisive. ... Read Article

Sites that rely on user-generated content are altering the human fabric of the Internet and the way that performance marketers reach out ... Read Article

Kathy Eickenberg, who runs PurpleBearsShopnEarn.com, knows exactly what she is going to do this holiday season to ramp up her Christmas sales. ... Read Article

In-game advertising offers geotargeting of a captive and highly lucrative audience.National advertisers looking to reach mass audiences have had few choices online. ... Read Article

They're wired, they're affluent and they are a largely untapped market. This prized group is teens. They are often referred to by ... Read Article

Forget about what Oprah's recommending. Put away the latest from Philip Roth and that potboiler from James Patterson. It's summertime and what's ... Read Article

Back-to-School promotions can lead to big bucks if online marketers start early.Back to school is a big deal for affiliates - it ... Read Article

A double dose of design is not nearly as potent as performance for a site that needs a checkup.What does design mean ... Read Article

Learn from your missteps and the path to affiliate success will be paved with opportunity.Lurk around any affiliate marketing forum for more ... Read Article

Discover how your business can leverage podcasts before it's too late.Everyone's talking about podcasts, those audio files downloaded from the Web and ... Read Article

Guerrilla affiliates know well the importance of customer followup and prospect follow-up because they know what it takes to succeed in business.Why ... Read Article

Jeremy Palmer knew he had the entrepreneurial spirit. He just hadn't found the right thing to let it soar. He knew there ... Read Article

Performics' new VP of affiliate marketing claims the industry is still growing and is fueled by performance-based marketing.

Domains are the undeveloped land on which e-commerce properties are built and like real estate, it's about location, location, location.Gary Kremen is ... Read Article

The complex space needs some harmony before online marketers start to sing.Imagine you're a publisher trying to parlay your expertise and passion ... Read Article