• Mastering Holiday CPA Campaigns: 5 Expert Tips For Success

    As the holiday season approaches, advertisers and publishers alike are gearing up for one of the most lucrative times of the year. ... Read Article

    Navigating The Debt Relief Landscape: Targeted Advertising Tactics For Success

    According to recent data, U.S. consumer debt collectively rose to $17.05 trillion in 2023. This increase in debt may be attributed to ... Read Article

    Top 5 Tips For Managing AEP/OEP Season And Adapting To Changing CMS Regulations

    The AEP (Annual Enrollment Period) and OEP (Open Enrollment Period) seasons in 2023 present unique challenges and opportunities for performance marketers in ... Read Article

    Enrollment Marketing Reinvented: 6 Best Practices To Engage & Enroll High-Intent Prospective Students

    Enrollment marketing has transformed in recent years, driven by changing demographics, shifting student preferences and the increasing need for accountability. Educational institutions ... Read Article

    Trying To Drive Up Open Rates? Try These 8 Email Subject Line Strategies

    Subject lines represent a make-it or break-it opportunity to get an email opened. They are often one of the earliest introductions a ... Read Article

    It’s Time To Scale Your Home Services Lead Generation Campaigns

    As the weather warms up, home services brands should be looking for ways to maximize and modernize their lead generation strategies, with ... Read Article

    You Can Build Successful Lead Partnerships! Here Are 5 Questions To Get You Started

    For advertisers, scaling their business often means finding the right lead providers. A robust flow of opted-in prospects can make the difference ... Read Article

    How To Source, Vet & Grow Quality Publisher Partnerships For Pay-Per-Call

    In today’s competitive performance marketing industry, understanding the best practices to set campaigns up for success in the call space is essential ... Read Article

    Top 4 Best Practices For Consumer Finance Campaigns

    While consumer finance solutions like refinancing, personal loans, and debt consolidation are always a need for many consumers, the conclusion of the ... Read Article

    Your Top 5 Affiliate Marketing Questions Answered

    It’s no secret that diverse, omnichannel marketing campaigns are the ticket to reaching more consumers when and where they are shopping. But ... Read Article

     3 Top Lead Generation Best Practices To Scale Your Business

    Having the right lead generation strategies in place can help set your digital advertising campaigns up for success and be the difference ... Read Article

    Top 5 Ways To Leverage CPA Campaigns During The Holiday Shopping Season

    The holiday rush is almost here! Are your campaigns ready? The holiday season is highly competitive, and getting the edge on the ... Read Article

    3 Strategies To Optimize Your OEP/AEP Campaign Strategy

    The open enrollment period (OEP) and annual enrollment period (AEP) are essential times for health insurance advertisers looking to create interest, drive ... Read Article

    8 Easy Ways To Refresh An Email Campaign

    Are You Regularly Updating Email Campaigns To Keep Customers Engaged? Publishers and advertisers know how important effective email strategies can be to ... Read Article

    The 9 Qualities Of An Effective Listicle That Results In Clicks & Sales

    The rise of listicles, which don’t take long to read or require much deep thought, is a natural evolution of the scrolling, ... Read Article
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