Category: Revenue Magazine Archive

NY AG Focused on Price Gouging During COVID Outbreak

The New York Office of the Attorney General is actively investigating the advertising or offering for sale of necessary consumer goods at ... Read Article

Affiliate Marketing in a Time of Coronavirus

What Now For Affiliate Marketing? On the down side, consumer spending has gone through the floor. Travel, retail, entertainment and restaurants have ... Read Article

No-BS Coronavirus Tips

We read epidemiology reports so you don’t have to… There’s a lot of information on Covid-19 that doesn’t seem to get much ... Read Article

FTC’s Assault on Paid-For Rankings, Ratings and Review Websites Continues

The FTC’s Endorsement Guides provide that if there is a “material connection” between an endorser and an advertiser – in other words, ... Read Article

Four Big Takeaways From The Blue Book Survey

In case you missed them, we have been pleased to announce over the last two weeks our Blue Book top ranked networks ... Read Article

Lead Generation Campaign Best Practices

Lead generation campaigns can be incredibly beneficial for brands looking to boost customer acquisition and engagement. With U.S. spending on digital lead ... Read Article

Blue Book Top 20 Networks for 2020 Announced!

Congratulations to our number 1 ranked networks for 2020! Best CPS/Affiliate Network: Rakuten Affiliate NetworkBest CPA Network Overall: ClickboothBest CPA Network for ... Read Article

Black Hat vs White Hat & The Impact Of Compliance

Interview with Matt McEvoy MaxBounty’s CEO, Matt McEvoy is one of the smartest people in the affiliate marketing industry. He has been ... Read Article

3 Advertisers: Why Network Transparency Is Everything That Matters

Online lead generation is a tough, complicated business, especially as an advertiser. Media costs have been steadily rising, compliance has become more ... Read Article

What Digital Marketers Need to Know About Contractual Limitation of Liability Clauses

In one form or another, limitation of liability clauses are almost always in digital marketing contracts.  They typically attempt to exclude certain ... Read Article

9 Tips About Listicles For Digital Marketers

The internet has thousands, possibly millions, of listicles about cats. In fact, a quick search reveals “17 Cats Who Look Like Madonna” ... Read Article

4 Publishers Talk Success, Networks & The Importance Of Trust

It is that time of year again, when the leaves start to go red and gold in New England, the sun in ... Read Article

Why Choice Matters in Affiliate Marketing

Every day, you’re faced with choices. In fact, researchers say the average adult makes around 35,000 choices per day on everything from ... Read Article

The Role of Artificial Intelligence in Performance Marketing’s Future

Present in nearly every industry, artificial intelligence (AI) has begun to transform the landscape of performance marketing. As one of the most ... Read Article

Augmenting your Tech Stack thru Affiliate

Augmenting your Tech Stack thru Affiliate Non traditional publishers are enabling  Brands & Retailers to test new types of conversion & optimization ... Read Article
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