The world has entered a new digital era. In June 2018, Apple announced their latest revision of the Safari browser and details of the Intelligent Tracking Prevention (ITP) 2.0 release. In essence, ITP2 prevents third-party tracking, potentially causing major disruptions to online services and advertising. Previous iterations of ITP gave a 24-hour window for these cookies, and … [Read more...]
Reach New Global Consumers this Holiday Season
Did you know that 48% of shoppers around the globe have already started their 2018 gift shopping? Rakuten Marketing recently conducted a research study with over 6,000 consumers in eight markets across America, Europe, and APAC to gain a deeper understanding of the latest shopper trends. The report uncovers a deeper understanding of today’s shoppers and provides actionable … [Read more...]
5 Affiliate Marketing Mistakes That Can Make You Smarter
You can find numerous articles online that list off the most common mistakes made by affiliates. The issue with that is that many of these mistakes are inevitable for both beginners and experienced affiliates. Fortunately, we believe that making mistakes can be a good thing. The missteps and bad decisions you may make as an affiliate marketer can actually help you develop a … [Read more...]
New Cyber Security Laws Effective
On September 1, 2018, Colorado’s breach notification statute update became effective. The legislation bolsters data privacy protections by requiring notice to Colorado residents affected by a data breach and the Colorado AG within 30 days of determining that a security breach occurred. It also sets forth the content of notice to residents, expands the definition of personal … [Read more...]
CrakRevenue gives out Back2School bonuses to its affiliates
Press Release Québec City - CPA Network CrakRevenue is giving out bonuses to affiliates during the month of September 2018. “We usually roll out this kind challenge around Christmas time in December," says Maxime Bergeron, Sales Director at CrakRevenue. “However, Christmas will come early this year for a lot of affiliates,” adds Bergeron. More than half a million dollars has … [Read more...]
FTC Discusses the Intersection Between Privacy and Innovation
FTC Commissioner Noah Phillips recently spoke at the Internet Governance Forum in Washington, D.C. about potential negative consequences surrounding rapidly expanding national and international privacy regulations. As his prepared remarks indicate his desire that proponents of new privacy regulations ask themselves if they are willing to allow a reduction in competition or … [Read more...]
How to Build Trust Over Time for Your Affiliate Network
Fellow affiliate marketers, I’ve spent more than a decade in this industry. Along the way, I’ve picked up a number of invaluable lessons (many of which would have been great to have known from the get-go.) Today, I’m sharing with you some of the most important things I’ve learned, specifically about building trust within your affiliate network. The most important thing I’ve … [Read more...]
The Blue Book Survey Launched!
The Blue Book survey for this year is now open. We are expecting the biggest response ever given the current fierce competition between networks. The big news is that there will be four new Blue Book award categories this year: Best European CPA networks Best European CPS/Affiliate networks Best Pay-Per-Call networks Best Leading Challenger CPA networks If you are a … [Read more...]
Clickdealer Develops In-House Tracking Platform
Over 6 years of setting up, launching, and optimizing performance marketing campaigns, ClickDealer has gained intricate insight into the needs and wants of affiliate marketers. At a certain point, it became clear that no individual third party tracking solution possesses all the features required to fulfill those needs entirely. That realization motivated the ClickDealer team … [Read more...]
The Clickbooth Advantage
The World Leader in Performance Marketing Technologies. There’s no doubt that if you’re in the affiliate marketing space, you’re familiar with Clickbooth’s industry leading platform exchange technology. They are a company that was founded and built with the belief that a Fortune 500 company and a rising entrepreneur should have the same access to acquiring new customers at … [Read more...]