Founder and CEO of LeadsCon joins board of rapidly growing company that is transforming the way online consumers connect with advertisers and service providers
Brooklyn, NY – August 7, 2013 – Datalot, an innovator of customer acquisition technology, today announced that Jay Weintraub, founder and CEO of the LeadsCon conference series, has joined its Board of Directors. Weintraub, who is a recognized expert and thought leader on online customer acquistion, will help guide the fast growing company, which has developed a transformative technology platform that is revolutionizing the way online consumers connect with advertisers and service providers. Founded in 2009, Datalot has quickly become an important part of the marketing technology landscape.
“Despite improvements in online advertising technology, tremendous inefficiency continues to exist for businesses that advertise online, but close sales either on the phone or in person. No one understands the challenges businesses face in this landscape better than Jay — and no one has done more to drive change and dialogue in this industry,” said Josh Reznick, founder and CEO of Datalot. “Jay’s expertise and vision will be invaluable as we continue to develop better, more efficient products and services. We are honored to welcome him to our board.”
“In a crowded vertical media world, Datalot has not only created a fast growth company, but one with true differentiation,” said Weintraub. “While Datalot’s evolution is extraordinary, what is even more impressive is how they have achieved it. Datalot fulfills on the promises that others make, but rarely deliver — namely, by never sacrificing long-term value for clients or customers at the expense of short-term gains. Datalot has taken the path less traveled, creating truly unique platforms that help companies and interested customers connect better. I am proud to join their Board of Directors.”
Weintraub founded LeadsCon in 2008 and developed it into the largest gathering of vertical media and marketing professionals, with 5,000 individuals attending each year. In 2012, he sold LeadsCon to Access Intelligence, owners of a diversified portfolio of b2b media properties. Prior to founding LeadsConference, Weintraub was part of the founding management team of Los Angeles-based Oversee.net, a domain name advertising network that grew to more than $200mm/year with no outside funding. He also spent two and a half years at Advertising.com, helping create the company’s first product monetizing undersold inventory. A recognized thought leader on online customer acquisition, Weintraub has invested and/or advised dozens of companies. He is a graduate of the University of Pennsylvania.
Datalot is a comprehensive customer acquisition platform created by a team of technologists and online marketing professionals who have been changing how businesses connect with customers for more than a decade. The company, founded in 2009, has a mission of developing technologies that bring web and mobile customer acquisition into the modern world, and better connect consumers with service providers. Based in New York City, the company is funded by some of the most well respected investors in early-stage technology, including Founder Collective and Baseline Ventures.