Category: Article

Yahoo! is demanding $4.8 million back from Tsavo Media, a sister company to CX Digital within the Cyberplex Inc. group of companies. ... Read Article

Some people claim that it is becoming harder to make money at affiliate marketing these days but a new start-up incubator project ... Read Article

As the producer of the Blue Ribbon Awards For Excellence In Performance Marketing, Revenue Performance is always looking for up-and-coming companies with ... Read Article

Marketing accountability is of ever-growing significance for advertisers and their agencies. For them to remain competitive, their marketing plans need to be ... Read Article

There are no affiliate networks that offer agency services. It doesn’t matter if they focus on CPA or lead generation, of if ... Read Article

Sitting here in 2010, the advertising network landscape looks vastly different than it did eight, five or even three years ago. Like ... Read Article

During my years of experience in developing broad agency relationships with mid-to-large brands, it has become clear that as budgets become bigger, ... Read Article

Five million people use Twitter every day. Each month, more Americans visit YouTube than watch the Super Bowl. It’s clear that the ... Read Article

George Hansen, Q&A George Hansen joined Digital River in 2006 as a Business Manager for oneNetworkDirect, where he has currently excelled to ... Read Article

The cofounder of the web’s fourth-largest site tells what’s wrong with our notions of performance-based advertising and user-generated content. It’s hard to ... Read Article

Online marketing revolves around the Web, and the Web revolves around content. Having the right Web content management solution ensures that you ... Read Article

Search engine optimization needs to be a primary consideration in every element of your website content. PDF download Web 2.0 is a ... Read Article

With words entering the lexicon constantly, it’s a good idea for performance marketers to study up on some new industry jargon. Because ... Read Article

  Oracle and HP deliver flexible, affordable and easy-to-manage reference architectures that are tested and validated for optimal performance. Oracle and HP ... Read Article