Category: Article

MaxBounty, ClickDealer, Aragon Advertising and impact.com top their categories in the 2026 Blue Book rankings. What each of them does that keeps ... Read Article

A recent Tenth Circuit decision holds that third-party material reached through hyperlinks on a company website can count as that company’s own ... Read Article

One thing we know about big tech platforms is that if they can, they will try and set the rules for the ... Read Article

The affiliate marketing industry has a data problem it doesn’t want to talk about. Every time a performance marketer uploads campaign metrics, ... Read Article

On February 4, 2026 Senators Gellego (D-AZ) and Moreno (R-OH) introduced bipartisan legislation to crack down on predatory online scams advertisements.  The ... Read Article

AI-generated advertisements are a double-edged sword. Digital marketers should be properly advised on risks related to such use in conjunction with advertising ... Read Article

The subsequent releases of Google’s Agent Payment Protocol and ChatGPT Instant Checkout are sounding alarm bells for small merchants and blaring air ... Read Article

Partnership programs drive 30-70% more revenue than traditional channels through superior customer lifetime value, yet remain chronically under-resourced. By tracking the full ... Read Article

For years, affiliate managers at large brands have faced the same frustrating challenge: proving the full value of their channel. We know ... Read Article

FanFuel operates as a complete nutra affiliate network specializing in bodybuilding, weightlifting, and weight loss niches. Despite having quality in-house offers and ... Read Article

The general public’s opinion on generative AI is incredibly polarized. Some see it as a miraculous tool that will solve most of ... Read Article

Google’s recent crackdown on affiliate marketing is sending shockwaves through the digital marketing community. With sweeping changes supposedly aimed at curbing manipulative ... Read Article

The 2024 U.S. Performance Marketing Association (PMA) survey offers significant insights into current trends among U.S. brands using affiliate programs. Key takeaways ... Read Article

The Federal Trade Commission (FTC) has unveiled a groundbreaking rule aimed at combating fake reviews and testimonials. While the rule has been ... Read Article

The affiliate marketing industry is undergoing significant transformations as it approaches a projected global value of $15.7 billion by the end of ... Read Article