All Blue Book Articles Acting FTC Chair Provides Insight into Anticipated Consumer Protection Policiesby mThink on February 17, 2017 Acting FTC Chairman Maureen Ohlhausen recently offered a degree of insight into the agency’s anticipated consumer protection priorities via a recent keynote address delivered at the American Bar … Read Article What Do Publishers Want?by Chris Trayhorn, Publisher of mThink Blue Book on February 6, 2017 Performance marketing is on a roll. Big data is finally giving tech-forward networks a real competitive advantage. Major advertisers are increasing their performance-based marketing spend. But what about … Read Article Top CPA and Affiliate Marketing Networks Ranked by mThink BLUE BOOKby mThink on January 18, 2017 Press Release New 2017 BLUE BOOK Top 20 Rankings Are In mThink has announced their new BLUE BOOK rankings of the Top 20 Performance Marketing Networks, providing the … Read Article Blue Book Top 20 Announced!by mThink on January 15, 2017 The BLUE BOOK results are in. 20,000+ industry professionals that participated in our survey, 150,000 data points analyzed and months of research have finally resulted in the new … Read Article Blue Book Survey Newsby mThink on December 13, 2016 The Blue Book survey is now closed. This year’s survey has not only been a huge success but has also illustrated clearly the ways in which the parformance … Read Article 5 Mobile Marketing Tips that Work!by Madrivo on December 13, 2016 Mobile internet usage overtook desktop traffic in 2014 when an estimated 1.8 million people started using smartphones and tablets as their primary device for online browsing, shopping, and … Read Article Clickbooth’s Performance Exchange Review – Part 2by mThink on December 8, 2016 The Performance Exchange offers improved publisher performance, increased scalability for smaller advertisers and better, more granular targeting. Most importantly, Clickbooth’s Link-ID technology allows payouts to be varied by … Read Article Clickbooth’s Performance Exchange Reviewby mThink on November 29, 2016 During the Blue Book survey we have seen reports of up to 25% increase in earnings from publishers using Clickbooth’s new platform, with matching claims coming from a … Read Article How Tequila Helps Business: ClickDealer's Event Strategyby mThink on November 29, 2016 They say success comes with true passion to one’s craft. Rather than falling into the trap of endless cost optimization and cold numbers – we at ClickDealer chose … Read Article How Affiliates Won It For Trumpby Chris Trayhorn, Publisher of mThink Blue Book on November 22, 2016 Strange but true: affiliates played a significant role in electing Donald Trump. With the launch of multiple “fake news” sites designed to draw in thousands of gullible news … Read Article From 0 To #1 In 10 Yearsby Avangate Affiliate Network on November 21, 2016 10 lessons learned from growing a niche affiliate network We recently got together with the management team at Avangate to talk about their journey from scrappy startup to … Read Article What Trump Means For Affiliate Marketingby mThink on November 15, 2016 CPA networks are going to boom, payday loans are coming back big league and your $ex life is going to be so good, you won’t believe it. The … Read Article The Holiday Shopping List for Affiliate Marketersby Rakuten Advertising on November 9, 2016 With the busiest shopping season of the year quickly approaching, most advertisers and publishers are carefully crafting and implementing their holiday campaigns. They have researched shopping trends and … Read Article Top 10 Selling Countries for Affiliate Marketersby Monica Sturza on November 1, 2016 With 15% of total digital media revenue coming from affiliate marketing, the US spend on this marketing channel alone is nearing $5B. More importantly, considering the endless opportunities it … Read Article 8 Ways To Find Super-Customersby Chris Trayhorn, Publisher of mThink Blue Book on October 19, 2016 The 80:20 rule applies to most things in life. Customer spend is often one of them: in most businesses, 20% of customers provide 80% of the sales revenue. … Read Article« Previous 1 2 3 4 … 20 21 22 23 24 Next »