Category: Revenue Magazine Archive

Describing eBay as a commerce website is like saying Elvis was a singer. The 11-year-old company that began as a virtual flea ... Read Article

Despite having many talents that often thrust him to the forefront, Hazard is a modest man who typically shuns the spotlight.For more ... Read Article

When Commission Junction announced its Link Management Initiative (LMI) on May 23, the reaction from the affiliate community was swift and decisive. ... Read Article

For online marketers, green could be the new gold. The events of the past year opened the eyes of many consumers to ... Read Article

Some folks compare organic search marketing to public relations, where you are trying to get free attention for your business. They further ... Read Article

In the last two issues of Revenue magazine I've written about mistakes that affiliates make, highlighting common errors that most affiliates commit ... Read Article

Not every website needs a complete redesign. Contrary to what most Web designers tell you, designing a website for results, or what ... Read Article

Living in a virtual world may lead to innovation in the physical world.

With the holiday season waiting just over the calendar horizon, I can't help but remember how holidays are disasters for the unprepared. ... Read Article

News of the death of the catalog is greatly exaggerated. It's no secret that the catalog retail universe is a big one. ... Read Article

Forget about what Oprah's recommending. Put away the latest from Philip Roth and that potboiler from James Patterson. It's summertime and what's ... Read Article

Back-to-School promotions can lead to big bucks if online marketers start early.Back to school is a big deal for affiliates - it ... Read Article

The complex space needs some harmony before online marketers start to sing.Imagine you're a publisher trying to parlay your expertise and passion ... Read Article

In-game advertising offers geotargeting of a captive and highly lucrative audience.National advertisers looking to reach mass audiences have had few choices online. ... Read Article