Category: Affiliate Marketing

As author Robert C. Gallagher observes, "Change is inevitable - except from a vending machine." And so it comes as no surprise ... Read Article

Back in January 2005 Google changed its Adwords policy to read, "We'll only display one ad for affiliates and parent companies sharing ... Read Article

Designing for conversions isn't rocket science. It's just the ability to design a website with particular ideas in mind. For this column ... Read Article

Diamonds, private jets, multi-million-dollar mansions, haute couture, luxury vehicles and high-end handbags - customers looking for upscale goods and services could probably ... Read Article

In early August, Foster's Beer announced two changes. First, they'll no longer try to be "Australian for Beer" and, second, they're moving ... Read Article

You may or may not approve of what they are marketing, but nearly everyone can learn something from the strategies that the ... Read Article

TV commercials and print ads aren't dead yet. Major brands still believe in traditional media. After all, a blockbuster commercial with a ... Read Article

Kathy Eickenberg, who runs PurpleBearsShopnEarn.com, knows exactly what she is going to do this holiday season to ramp up her Christmas sales. ... Read Article

Sites that rely on user-generated content are altering the human fabric of the Internet and the way that performance marketers reach out ... Read Article

Earlier this year Steve Denton was named president of LinkShare, following the resignations of Chairman and CEO Stephen Messer and President and ... Read Article

Describing eBay as a commerce website is like saying Elvis was a singer. The 11-year-old company that began as a virtual flea ... Read Article

Despite having many talents that often thrust him to the forefront, Hazard is a modest man who typically shuns the spotlight.For more ... Read Article

When Commission Junction announced its Link Management Initiative (LMI) on May 23, the reaction from the affiliate community was swift and decisive. ... Read Article

For online marketers, green could be the new gold. The events of the past year opened the eyes of many consumers to ... Read Article

Some folks compare organic search marketing to public relations, where you are trying to get free attention for your business. They further ... Read Article