Affiliate Marketing Archives

Blue Book Winners 2026 graphic: four number one medallions above the headline, with MaxBounty, ClickDealer, Aragon Advertising and impact.com named

Blue Book Winners 2026: Four Extraordinary Networks

MaxBounty, ClickDealer, Aragon Advertising and impact.com top their categories in the 2026 Blue Book rankings. What each of them does that keeps ... Read Article

Court Rules Hyperlinking to Third-Party Content Can Create Liability

A recent Tenth Circuit decision holds that third-party material reached through hyperlinks on a company website can count as that company’s own ... Read Article

Who Owns Marketing’s Most Valuable Signals?

Over the past few months, several seemingly unrelated developments have pointed in the same direction. At Cannes, marketers argued that AI makes ... Read Article

Bring Your Own Data: Why First-Party Data Owners Are Still Winning in Affiliate

For years, the affiliate industry has been workshopping ways to future-proof against a single scenario: what happens when third-party cookies disappear? The ... Read Article

Partner Marketing’s Tech-Stack War: The Big Players Want to Do It All. Is That What You Want?

One thing we know about big tech platforms is that if they can, they will try and set the rules for the ... Read Article

Your AI Tools Are Learning to Replace You

The affiliate marketing industry has a data problem it doesn’t want to talk about. Every time a performance marketer uploads campaign metrics, ... Read Article

SCAM Act Legislation Introduced to Hold Platforms Responsible for Deceptive Ads

On February 4, 2026 Senators Gellego (D-AZ) and Moreno (R-OH) introduced bipartisan legislation to crack down on predatory online scams advertisements. The ... Read Article

What Affiliate Marketers Need to Know About New York’s New AI Disclosure Law

AI-generated advertisements are a double-edged sword. Digital marketers should be properly advised on risks related to such use in conjunction with advertising ... Read Article

Pay Per Call’s Shake-Out Year: Winners Pull Ahead as Brokers Get Squeezed

Quick Q&A: Todd Stearn, CEO of Aragon Advertising, explains why 2026 will separate the specialists from the generalists, and how AI voice ... Read Article

Affiliate Survival Guide in The Age of Agentic Commerce

The subsequent releases of Google’s Agent Payment Protocol and ChatGPT Instant Checkout are sounding alarm bells for small merchants and blaring air ... Read Article

The Hidden Revenue in Your Partnership Program: Why First-Party Data Is the Key to Proving True ROI

Partnership programs drive 30-70% more revenue than traditional channels through superior customer lifetime value, yet remain chronically under-resourced. By tracking the full ... Read Article

The Attribution Black Box: How to Prove The Full Value of Affiliate Marketing in Your MMM

For years, affiliate managers at large brands have faced the same frustrating challenge: proving the full value of their channel. We know ... Read Article

From $8B to $36B: Why Affiliate Marketing’s Golden Age is Just Beginning (Despite AI, Recessions, and Industry Chaos)

We got together with ClickDealer’s head of PR, Nataly, to dive deep into the trends that will shape affiliate marketing in 2025 ... Read Article

Case Study: FanFuel’s First-Touch Revolution

FanFuel operates as a complete nutra affiliate network specializing in bodybuilding, weightlifting, and weight loss niches. Despite having quality in-house offers and ... Read Article

Brands Matter: Affiliate Strategy in the Travel Vertical

Travel is one of the most misunderstood verticals in affiliate marketing. The average affiliate’s view of a travel campaign strategy is a ... Read Article

Category: Affiliate Marketing