Tag: Industry Trends

It is predicted that over half of all worldwide traffic will come from mobile devices by 2015. Mobile usage and growth statistics ... Read Article

Commission Junction’s parent company,  ValueClick lost almost 20% of its value this week after announcing poor Q2 results. The only bright spot ... Read Article

It has been an article of faith for many mobile marketers that virtually all the profits are to be made from consumers ... Read Article

Press Release Founder and CEO of LeadsCon joins board of rapidly growing company that is transforming the way online consumers connect with ... Read Article

Matomy Media Group today launched a new mobile media buying platform called Mobit, offering conversion tracking, sophisticated campaign optimization and near-realtime reporting. ... Read Article

Press Release NEW YORK CITY – July 30, 2013 – Rakuten LinkShare today announced continued growth throughout its global performance marketing network ... Read Article

Three huge trends are coming together in performance marketing and are going to change the way we do business. The question is, ... Read Article

The acquisition of MediaWhiz by Matomy Media Group has been one of the big stories for the last few months and its ... Read Article

NEW YORK CITY – June 18, 2013 – Rakuten LinkShare today announced the results from a commissioned study by Forrester Consulting on ... Read Article

Press Release NEW YORK (April 18, 2013) — Performance marketing agency MediaWhiz today announced the expansion of its affiliate network, MonetizeIt, as ... Read Article

If you haven’t heard already, yesterday GAN announced that they will be winding down their operations over the next few months. To ... Read Article

How do some performance marketing networks keep succeeding against all odds? Why is it that while some CPA networks vanish almost overnight, ... Read Article

Certainly we've all heard about the e-commerce companies that expanded into new markets and successfully increased sales, elevated brand awareness and

Two of the more recent innovations to come along in online advertising, native ads and programmatic platforms, are changing the content advertising ... Read Article

comScore’s 2013 Mobile future In Focus report was released on Thursday and delivers up-to-date insights into the state of the mobile marketplace. ... Read Article