Tag: CampaignManagement

Coupon feeds are a great way to make money but automating around them can be technically intimidating. There are lots of tools ... Read Article

Press Release         PITTSBURGH – September 13, 2012 – Direct Response Technologies, a leading provider of global performance marketing ... Read Article

The lead generation industry has matured and is now reaching an inflection point. While some companies will fall by the wayside, it ... Read Article

I’m confused why we refer to this world of Facebook, Twitter, LinkedIn, Foursquare, Pinterest, YouTube, Google+, MySpace, etc., as “social” media. From ... Read Article

The former darling of the daily deals industry, Groupon, yesterday suffered a terrible day on the stock market, falling 6.5%. It is ... Read Article

TBG Digital reports that Facebook’s mobile-only Sponsored Stories ad format is getting 1.14% CTR, $0.86 CPC and $9.86 eCPM. Those figures represent ... Read Article

The difference between success and failure in many campaigns these days comes down to how well the conversion process has been optimized. ... Read Article

Sponsored Partner Content It’s hard to believe, but true: A recent Ad-ology survey found that a whopping 46% of small businesses still ... Read Article

80% of Facebook users have never bought anything as a result of seeing an ad on the site. Reuters, who reported the ... Read Article

How massive is mobile? Absolutely huge. More than you even think. A new analyst report reveals that mobile devices have now achieved ... Read Article

Advertisers can finally reach Facebook's 425 million mobile users, in a format that has apparently tested as offering a 5-10x increase in ... Read Article

For many offers the really big opportunities for affiliates lie overseas and Facebook is perhaps the simplest and most accessible way to ... Read Article

Is Yahoo planning on making a big new jump into affiliate marketing? A Wall St Journal report yesterday indicated that it just ... Read Article