• Consolidate, Optimize and Maximize

    You can maximize the performance of your marketing campaigns by consolidating all of them under a single ad platform. This will save ... Read Article

    Let's Get Personal

    Imagine that you are shopping at a department store and you ask a salesperson for men’s summer sandals and he takes you ... Read Article

    Successful Smart Grid Architecture

    The smart grid is progressing well on several fronts. Groups such as the Grid Wise Alliance, events such as Grid Week, and ... Read Article

    Leveraging the Data Deluge: Integrated Intelligent Utility Network

    If you define a machine as a series of interconnected parts serving a unified purpose, the electric power grid is arguably the ... Read Article

    Business Intelligence: The 'Better Light Bulb' for Improved Decision Making

    Although some utilities have improved organizational agility by providing high-level executives with real-time visibility into operations, if they're to be truly effective, ... Read Article

    Improving Call Center Performance Through Process Enhancements

    The great American philosopher Yogi Berra once said, "If you don't know where you're going, chances are you will end up somewhere ... Read Article