• Interview: Holiday e-commerce and trends for 2024 with ClickDealer CSO Jane Ejim

    In this interview, Jane Ejim, CSO of ClickDealer, discusses the company’s innovative strategies in e-commerce. ClickDealer runs campaigns with many major brands ... Read Article

    Pay-Per-Click: An Additional Tool for Your Traffic Monetization

    Unlocking Success with Pay-Per-Click When it comes to online advertising, there are several ways for you to get paid for the traffic ... Read Article

    Navigating The Holiday Shopping Surge: Unveiling The Power Of CPA Campaigns In Performance Marketing

    With holiday shopping in full swing, brands and consumers are leaning in, and it’s imperative for publishers in the performance marketing space ... Read Article

    FTC Rules With Civil Monetary Penalties for Deceptive Earnings Claims and Targeted Marketing May Be Forthcoming

    On February 10, 2022 the Federal Trade Commission announced that it intends to vote whether to issue an Advance Notice of Proposed ... Read Article

    New Blue Book Results: Top 20 CPA Affiliate Networks For 2022

    Best CPA Network Overall: Perform[cb] Perform[cb] continue their multi-year run as our best-rated CPA network overall. They have been consistently assertive in the ... Read Article

    Top 4 Ways To Make Your Call Campaigns More Successful

    Inbound call campaigns connect advertisers with high-intent, interested consumers the moment they’re ready to engage, resulting in 100% contact rates. But, for ... Read Article

    Perform[cb]’s New Mobile App For Partners Is A Game Changer

    Perform[cb]’s new mobile app for publishers and partners, PerformLEAP Partners, has drawn attention since its recent introduction. It provides ubiquitous access to ... Read Article

    Shaping the Perfect Matchmaker for Content Creators

    It is now official: Content Creators and Influencers are the new MVPs in the web marketing game. Influencer marketing is today’s fastest-growing ... Read Article

    Removing Barriers for Influencers and Content Creators

    Whether the platform is Instagram, TikTok, Facebook, YouTube, a podcast, or a blog; influencers and content creators are at the top of ... Read Article

    8 Easy Ways To Refresh An Email Campaign

    Are You Regularly Updating Email Campaigns To Keep Customers Engaged? Publishers and advertisers know how important effective email strategies can be to ... Read Article

    CEO Interview: Dynu In Media

    Introducing Dynu In Media Pioneering affiliate marketing excellence in Vietnam North American and European networks have traditionally dominated affiliate marketing, however networks ... Read Article

    Interview with Rakuten's CRO Jeff Wender

    There is a reason Rakuten Advertising has been consistently voted our #1 ranked CPS network. They offer a massive partner network; real-time, ... Read Article

    CPA MarTech Year In Review 2021

    As the year comes to a close, the Perform[cb] team is taking a moment to reflect on the tools and technology that ... Read Article

    How To Boost Sales & Incentivize Affiliates During The Holiday Season

    An affiliate program is designed to bring you niche traffic and new customers. It means that you already have a strong network ... Read Article

    A Holiday Season Like No Other: 8 Keys to Success

    The holiday season takes a special turn in 2021. Still, it remains the busiest and most profitable time of the year for ... Read Article
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