Category: Revenue Magazine Archive

Blue Ribbon Panel: Interview with Geno Prussakov

Are big brands and agencies right to worry about fraud in the performance marketing channel? Not only big ones, but agencies and ... Read Article

Blue Ribbon Panel: Interview with Jackie Bates

What are your two or three key performance marketing-related predictions for 2016? With a growing need for relationship-based, humanized marketing, we will ... Read Article

Blue Ribbon Panel: Interview with Peter Tarr

What are your two or three key performance marketing-related predictions for 2016? Narrowed focus – I believe that it will be critical ... Read Article

10K in 30 Days – 4 Tips for High-Performance LeadGen

Within the performance marketing industry, there is a small set of advertisers, publishers, agencies, and service providers who consistently outperform all the ... Read Article

Blue Ribbon Panel: Interview with Melissa Feemster

What are your two or three key performance marketing-related predictions for 2016? Next year we will see even more Mobile Shopping/In-store crossover.  ... Read Article

Mobile Monetization Machine

Many people know CPAlead for having invented Content Locking and a host of different, innovative, solutions for internet marketers. That’s probably how ... Read Article

BizProfits CPA Network Announces the Addition of New Verticals to its Range

Press Release November 23, 2015 – One of the leading CPA networks, BizProfits.com has taken course on active growth and development of ... Read Article

Blue Ribbon Panel: Cristian Miculi

In five year’s time, will the [CPS or CPA] side of the performance marketing industry be bigger in the USA than it ... Read Article

Blue Book Panel: Interview with Linda Woods

What do you see as the key differentiators between the leading CPS networks? In one word, attribution. There is a strong dividing ... Read Article

Blue Book Panel: Interview with Melissa Feemster

In five year’s time, will the CPS side of the performance marketing industry be bigger in the USA than it is now? ... Read Article

Blue Ribbon Panel: Policing The Industry?

Is it possible for the performance marketing industry to police itself in any meaningful way? It’s a question that has been asked ... Read Article

Blue Book Panel: Interview with Jason Durant Walker

In five year’s time, will the [CPS or CPA] side of the performance marketing industry be bigger in the USA than it ... Read Article

Blue Ribbon Panel: Interview with JP Sauve

How can an advertiser tell the difference between a good network and a poor one? Until an advertiser gets a taste of ... Read Article

4 Affiliate Marketing Myths

Affiliate Marketing has been plagued by myths that can cause apprehension and a lot of questions as to the validity of the ... Read Article

In-house Program? Don’t Underestimate your Network.

Managing an affiliate program can be an arduous task.  Imagine if you were also responsible for providing your affiliates with the ongoing ... Read Article
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