• 2019 Influencer Marketing Global Survey Released

    Rakuten Marketing has a big new report out looking at influencer marketing. Influencers are now an established part of the consumer marketers ... Read Article

    Facebook Announces Integration Across all Platforms Worldwide. Surprised?

    In a move that seems specifically designed to forestall European enforcement efforts, Facebook has announced they will integrate their messaging platforms worldwide, ... Read Article

    What's Driving The Creative Destruction In Affiliate Marketing?

    One of my biggest takeaways from Affiliate Summit was that we are well and truly into an era when VC and private ... Read Article

    Blue Book 2019 Top 20 Revealed!

    Congratulations to our number 1 ranked networks for 2019! Top 20! Best CPA Network Overall: ClickboothBest CPS/Affiliate Network: Rakuten Affiliate NetworkBest Pay-Per-Call ... Read Article

    As Oath Writes-Down $4.5 Billion Yahoo/AOL Acquisition, Performance Marketing Thrives

    In an under-reported SEC filing last week Verizon recorded a massive $4.6 billion loss on its Oath media division. This means that ... Read Article

    As Google and Facebook Answer Questions, Performance Marketers Can Make Hay

    2019 is shaping up to be a pivotal year in digital advertising. Google and Facebook – who between them have taken some ... Read Article

    Four Advertisers On How To Grow & Win In Performance Marketing

    Performance marketing advertisers have a tough job. Every vertical is highly competitive. Publishers are constantly on the lookout for better offers and ... Read Article

    MaxBounty Launches New Advertiser Tracking Platform

    Interview with Matt McEvoy, CEO of MaxBounty Leading CPA network MaxBounty has made big news with the launch of their new advertiser ... Read Article

    Top Publishers Reveal Factors Influencing Their Choice of Network Partner

    In Fall of each year we take time to look more closely at the factors driving the success of our #1 ranked ... Read Article

    Secrets To Growing A Boutique Network – Pt II

    Two weeks ago we spoke with Chris Patrick of MonsterAds about his unique approach to growing a world-class network. This week we ... Read Article

    Advertiser Perspective: How to be strategic when buying CPM

    Effective media buying is a critically important component of successful campaigns. CPM-based media can sometimes be over-looked yet it offers real benefits ... Read Article

    From Boutique Network To Top 20 In The World – The Inside Secrets Of MonsterAds

    From the outset the founders of MonsterAds decided to do things differently. Lots of networks talk about being selective in their publisher ... Read Article

    Google & Facebook Are Not Your Friends

    With implementation of Europe’s General Data Protection Regulation just two weeks away, it is time to state a hard truth: Google and ... Read Article

    Online advertising is a disaster. Except for you.

    At this moment almost every sector of the online advertising industry is a disaster, apart from affiliate marketing, that is. With so ... Read Article

    Network Affiliate Platforms Help Publishers Make Money – MaxBounty Shows How

    Top-ranked CPA networks such as MaxBounty spend tens of thousands of dollars on software. These networks choose to invest in developing their ... Read Article

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