Interviews

BlueBook Interviews

Blue Ribbon Panel: Interview Melissa Feemster

by Chris Trayhorn, Publisher of mThink Blue Book on April 5, 2016

Does the difficulty in predicting which creatives will be accepted to run by Facebook and other social platforms … Read Article

Blue Ribbon Panel: Q&A with JP Sauve

by Chris Trayhorn, Publisher of mThink Blue Book on March 31, 2016

Imagine you are a newbie affiliate entering the industry today. Which vertical would you choose? What would be … Read Article

Blue Ribbon Panel Interview: Cristian Miculi

by Cristian Miculi on March 28, 2016

Hundreds of millions of dollars have been raised by AdTech startups over the last few years, and now … Read Article

Q&A: Geno Prussakov on Affiliate Marketing Hot Topics

by Chris Trayhorn, Publisher of mThink Blue Book on March 25, 2016

Imagine you are a newbie affiliate entering the industry today. Which vertical would you choose? What would be … Read Article

Blue Ribbon Panel Interview: Nicolas Chrétien

by Chris Trayhorn, Publisher of mThink Blue Book on March 17, 2016

Interview: Nicolas Chrétien How is big data going to impact the performance marketing industry?I don’t agree with the … Read Article

Interview with CEO Ronen Hamatian

by Chris Trayhorn, Publisher of mThink Blue Book on March 14, 2016

Sponsored Content Interview with CEO Ronen Hamatian Madrivo entered the Blue Book rankings with a bang this year. … Read Article

Blue Ribbon Panel Interview with Cristian Miculi

by Chris Trayhorn, Publisher of mThink Blue Book on March 4, 2016

1. Over the last two years has it become harder or easier for newbie affiliates to enter the … Read Article

Blue Ribbon Panel: Interview with Ricky Ahuja

by Chris Trayhorn, Publisher of mThink Blue Book on March 2, 2016

1. What did you learn from Affiliate Summit West? ASW was absolutely amazing this year. I was there … Read Article

Blue Ribbon Panel: Interview with Melissa Feemster

by Chris Trayhorn, Publisher of mThink Blue Book on February 29, 2016

How is big data going to impact the performance marketing industry? Big data is going to drive the performance … Read Article

Blue Ribbon Panel: Interview with Jackie Bates

by Chris Trayhorn, Publisher of mThink Blue Book on February 25, 2016

1. What did you learn from ASW?  A couple of the many valuable ASW takeaways included meeting with … Read Article

Blue Ribbon Panel: Interview With Erin Cigich

by Chris Trayhorn, Publisher of mThink Blue Book on February 22, 2016

1. What did you learn from ASW? ASW was a fantastic experience for the Clickbooth team, as usual. … Read Article

Blue Ribbon Panel: Interview with Chad French

by Chris Trayhorn, Publisher of mThink Blue Book on February 15, 2016

1. Over the last two years has it become harder or easier for newbie affiliates to enter the … Read Article

Blue Ribbon Panel: Interview with Linda Woods

by Chris Trayhorn, Publisher of mThink Blue Book on December 21, 2015

What are your two or three key performance marketing-related predictions for 2016? 1. New Customer Focus – as … Read Article

Blue Ribbon Panel: Interview with Nicholas Chrétien

by Chris Trayhorn, Publisher of mThink Blue Book on December 18, 2015

What are your two or three key performance marketing-related predictions for 2016? First, I predict the continued rise … Read Article

Blue Ribbon Panel: Interview with Geno Prussakov

by Chris Trayhorn, Publisher of mThink Blue Book on December 17, 2015

Are big brands and agencies right to worry about fraud in the performance marketing channel? Not only big … Read Article

Blue Ribbon Panel: Interview with Jackie Bates

by Chris Trayhorn, Publisher of mThink Blue Book on December 16, 2015

What are your two or three key performance marketing-related predictions for 2016? With a growing need for relationship-based, … Read Article

Blue Ribbon Panel: Interview with Peter Tarr

by Chris Trayhorn, Publisher of mThink Blue Book on December 14, 2015

What are your two or three key performance marketing-related predictions for 2016? Narrowed focus – I believe that … Read Article

Blue Ribbon Panel: Interview with Melissa Feemster

by Chris Trayhorn, Publisher of mThink Blue Book on December 7, 2015

What are your two or three key performance marketing-related predictions for 2016? Next year we will see even … Read Article
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