Affiliate Marketing

Articles About Affiliate Marketing

Top 5 Traffic Types For CPA Success 2021

by Performcb on November 15, 2021

It’s been a whirlwind of a year but we’d be remiss if 2021 came to a close before … Read Article

Affiliates: Take Your Business On-The-Go!

by Performcb on November 2, 2021

Where do you like to set up shop? Your backyard, the local coffee shop, or maybe it’s a … Read Article
The e-commerce vertical has easily been one of the most fruitful since the onset of the pandemic. Although … Read Article

How to Achieve Compliance in an Evolving World?

by Nicolas Chrétien, CEO at Crakmedia on October 7, 2021

Compliance is the act or process of adhering to relevant regulations, laws, and guidelines to prevent and eliminate … Read Article

How to Push Play on Paused Budgets

by Performcb on September 27, 2021

While the Covid-19 pandemic is still far from over, it’s safe to say that the U.S. economy is … Read Article

Top 3 Qualities Affiliates Look for in a CPA Network

by Performcb on September 20, 2021

Companies within every industry are constantly balancing their clients’ needs, and this is especially true within the affiliate … Read Article
The Federal Trade Commission continues to investigate and enforce violations of the Telemarketing Sales within the lead generation … Read Article

Lead Generation in 2021 – Sustainability and ROI

by Chris Trayhorn, Publisher of mThink Blue Book on September 8, 2021

An Interview With Henry Whitfield, ClickDealer ClickDealer has been one of our Top 20 CPA networks for several … Read Article
On July 20, the U.S. House of Representatives passed the Consumer Protection and Recovery Act (H.R. 2668).  Authored by … Read Article
On June 21, 2021 in the matter of Greenberg et al. v. Digital Media Solutions LLC, the Court … Read Article

How Publishers Can Scale Monetization Efforts Using Push Marketing

by Amber Paul, DMS Senior Vice President of Distribution on June 23, 2021

Push marketing has emerged as a powerful way to diversify the monetization efforts of publishers by engaging large … Read Article
Following a hearing in the Senate Committee on Commerce, Science, and Transportation last month, Federal Trade Commission Acting … Read Article
In April 2021, the Federal Trade Commission announced that it forwarded a tenth set of warning letters to marketers, directing … Read Article

Perform[cb] acquired by Beringer Capital – Erin Cigich Gives Us The Low-Down

by Chris Trayhorn, Publisher of mThink Blue Book on May 6, 2021

Perform[cb] Blue Book’s #1 ranked CPA network, announced yesterday that it has been acquired by Beringer Capital, a … Read Article
And Those in Favor of a Legislative Fix to the FTC’s Embattled Enforcement Authority Under 13(b) Are Acting … Read Article

Understanding & Overcoming Top Email Inboxing Challenges

by Amber Paul, DMS Senior Vice President of Distribution on April 20, 2021

For many publishers, robust email marketing campaigns are integral to success. Well-planned email strategies offer benefits up and … Read Article
As outlined by the FTC Endorsement Guides, advertisers are required to have “reasonable programs” in place to train … Read Article

How Publishers Can Leverage Push Notifications To Scale User Engagement

by Lily Trevisanut, Digital Media Solutions on March 24, 2021

Capturing the attention of a consumer at the right time with the right message is the key to … Read Article
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