• What Digital Marketers Need to Know About Contractual Limitation of Liability Clauses

    In one form or another, limitation of liability clauses are almost always in digital marketing contracts.  They typically attempt to exclude certain ... Read Article

    9 Tips About Listicles For Digital Marketers

    The internet has thousands, possibly millions, of listicles about cats. In fact, a quick search reveals “17 Cats Who Look Like Madonna” ... Read Article

    4 Publishers Talk Success, Networks & The Importance Of Trust

    It is that time of year again, when the leaves start to go red and gold in New England, the sun in ... Read Article

    Why Choice Matters in Affiliate Marketing

    Every day, you’re faced with choices. In fact, researchers say the average adult makes around 35,000 choices per day on everything from ... Read Article

    The Role of Artificial Intelligence in Performance Marketing’s Future

    Present in nearly every industry, artificial intelligence (AI) has begun to transform the landscape of performance marketing. As one of the most ... Read Article

    Augmenting your Tech Stack thru Affiliate

    Augmenting your Tech Stack thru Affiliate Non traditional publishers are enabling  Brands & Retailers to test new types of conversion & optimization ... Read Article

    California’s New Data Broker Registration Law

    If compliance with the California Consumer Privacy Act isn’t enough to fill marketers’ compliance plates, California Governor Gavin Newsome has signed a ... Read Article

    Increasing Transparency in Lead Gen through Affiliate Marketing

    Leveraging the affiliate marketing system for lead generation is a highly successful technique for many a marketer in the digital space. But ... Read Article

    Opportunities for Publishers to Support Growing D2C Brands

    As consumers become more reliant on the convenience of online shopping, more and more brands have been born that rely exclusively on ... Read Article

    A Huge Market Disruption is about to take place

    Let’s talk numbers Erectile dysfunction has been a concern for men since the beginning of time. With over 150 million men in ... Read Article

    A Closer Look at Cyber Week 2019 Trends

    According to Rakuten Marketing survey data, 83% of consumers have started their holiday shopping by Halloween. Google trend data has shown that ... Read Article

    Why Browser Extensions are Flying Under the Radar

    Browser extensions, historically known as toolbars, are a great way for affiliates to earn a high payday by simply sending users to ... Read Article

    Proposed Legislation to Assist Financial Institutions Servicing Marijuana Industry

    The Secure and Fair Enforcement Banking Act of 2019 (“SAFE Banking Act”) recently passed the U.S. House of Representatives.  The SAFE Banking ... Read Article

    CBD Advertising and FTC Enforcement

    Since passage of the “Farm Bill” which legalized hemp-derived CBD containing less than 0.3% THC, the Federal Trade Commission has twice issued ... Read Article

    The affiliate marketers blueprint to futureproof your business

    The affiliate channel has always had a chameleon like ability to adapt to its environment. However, as consumer and regulatory concerns about ... Read Article

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