• Three Opportunities Affiliate Networks Provide Influencers

    Three Opportunities Affiliate Networks Provide Influencers Influencer marketing has taken the affiliate marketing industry by storm over the last few years. On ... Read Article

    How to Get Buy-In for Affiliate Investment in 2018

    From its humble beginning back in the 90s, the affiliate channel has experienced steady growth in terms of spend and impact. Last ... Read Article

    ClickDealer Launches Its Biggest Contest This Year – The High Rollers Race!

    Load up your traffic sources and prime your tracking links, because ClickDealer is launching its largest contest this year! The High Rollers ... Read Article

    Adam Weiss of Rakuten: Shaping Your Plan for Q4 2017

    Put yourself in the position of a fashion- or beauty-focused publisher CMO coming into the holiday season. What are the main points of ... Read Article

    How the Affiliate Channel Drives In-Store Success

    US retail stores are closing at the fastest rate and most dramatic volumes ever. At the same time, the affiliate channel is ... Read Article

    Adam Weiss of Rakuten: "The Keys to Developing a Strong Digital Marketing Strategy"

    Does a merchant or an advertiser need a digital marketing/ad agency in addition to their normal affiliate network partner? Adam Weiss:  As ... Read Article

    Five Disclosure Tips for Affiliate Marketers

    DISCLAIMER:  All content is for informational purposes only. Guidance is based on personal interpretations and in no way, represent legal advice. The ... Read Article

    Incorporating influencers into a performance marketing strategy  

    As shown by a recent content analysis of top brands like JetBlue, Wendy’s and Urban Decay, an influencer post generates more than ... Read Article

    Why Viewability Matters to Performance Marketers

    When you buy a display ad, how long does it need to be on screen for it to be effective? Maybe a ... Read Article

    Mobidea Has Launched a Brand-New Academy!

    There’s a new Mobidea Academy, with a new design, a lot of remarkably informative content, and a bunch of amazing surprises affiliates ... Read Article

    The Equifax Hack Affects Every eCommerce Company

    It was revealed this week that Equifax, one of the biggest consumer credit reporting bureaus in the world, had allowed hackers to ... Read Article

    3 Affiliate Strategies for Holiday Success in 2017

    Planning for holiday 2017 is well underway for many in the retail industry. In 2016, U.S. holiday retail sales rose 4.7 percent ... Read Article

    Do Advertisers Need A Real Agency?

    Imagine you are a new advertiser using affiliate marketing to acquire customers. The affiliate network you’re using is doing great: recruiting new ... Read Article

    Four Publisher Must-Haves when Working with an Affiliate Network

    Affiliate marketing continues to offer brands and publishers countless opportunities to reach new customers and increase sales, providing a gateway for creating ... Read Article

    Report: Over 40% Of Mobile Ad Impressions Fraudulent

    Every week there is more evidence that “traditional” digital advertising is packed with fraud. A remarkable report issued last week found that ... Read Article

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