PMA Report: Coupons and Loyalty Programs Dominate. DSPs Surge

The 2024 U.S. Performance Marketing Association (PMA) survey offers significant insights into current trends among U.S. brands using affiliate programs. Key takeaways ... Read Article

FTC Cracks Down on Fake Reviews: Affiliate Marketers Brace for Impact

The Federal Trade Commission (FTC) has unveiled a groundbreaking rule aimed at combating fake reviews and testimonials. While the rule has been ... Read Article

How to Never Leave Peak Season: Consumer Vertical Seasonality Guide

If you had to guess the percentage by how much sales increase on Black Friday compared to an ordinary day, what number ... Read Article

The State of Mobile in 2024

An interview with Taras Kiseliuk, CEO of ClickDealer In an insightful interview, Taras Kiseliuk, ClickDealer’s CEO delves into the transformative trends in ... Read Article

Creating A Best-Of-Breed Publisher Platform

An interview with FlexOffers’ Chuck Ryan FlexOffers has been a Blue Book top 5 network for several years now, a huge achievement ... Read Article

Maxime Bergeron of CrakRevenue Discusses The Keys To Their Sustained Top 5 Network Ranking

In this exclusive interview, Maxime Bergeron, CEO of CrakRevenue, reveals the key factors driving affiliates to choose their network over others. He ... Read Article

3 Strategies To Overcome Rising Search Costs & Boost Enrollment

As higher education marketers face the dual challenge of escalating search marketing costs and the rapid evolution of search technology, finding effective ... Read Article

Affiliate Marketing: Leveraging the Creator Economy with OnlyFans Offers

Estimated at an impressive $250 billion by Goldman Sachs, the creator economy is expected to double in just 3 years to reach ... Read Article

mThink Review: MaxBounty’s Conversion-Boosting Owned + Operated Campaigns

  Affiliate marketing is constantly evolving however one thing remains the same: it is intensely competitive. Affiliates must continuously search for new ... Read Article

5 Affiliate Marketing Trends for 2024: Navigating the Future Landscape

In the ever-evolving realm of affiliate marketing, staying ahead of the curve is not just a strategy; it’s anecessity. Over the past ... Read Article

5 Strategies To Leverage Affiliate Marketing In 2024

In the dynamic digital marketing landscape, embracing diverse and multichannel strategies is key to reaching a broader audience. While various channels are ... Read Article

Interview: Holiday e-commerce and trends for 2024 with ClickDealer CSO Jane Ejim

In this interview, Jane Ejim, CSO of ClickDealer, discusses the company’s innovative strategies in e-commerce. ClickDealer runs campaigns with many major brands ... Read Article

Pay-Per-Click: An Additional Tool for Your Traffic Monetization

Unlocking Success with Pay-Per-Click When it comes to online advertising, there are several ways for you to get paid for the traffic ... Read Article

Navigating The Holiday Shopping Surge: Unveiling The Power Of CPA Campaigns In Performance Marketing

With holiday shopping in full swing, brands and consumers are leaning in, and it’s imperative for publishers in the performance marketing space ... Read Article

CEO Interview: Dynu In Media

Introducing Dynu In Media Pioneering affiliate marketing excellence in Vietnam North American and European networks have traditionally dominated affiliate marketing, however networks ... Read Article
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