• Affiliate Marketing: Leveraging the Creator Economy with OnlyFans Offers

    Estimated at an impressive $250 billion by Goldman Sachs, the creator economy is expected to double in just 3 years to reach ... Read Article

    Trying To Drive Up Open Rates? Try These 8 Email Subject Line Strategies

    Subject lines represent a make-it or break-it opportunity to get an email opened. They are often one of the earliest introductions a ... Read Article

    It’s Time To Scale Your Home Services Lead Generation Campaigns

    As the weather warms up, home services brands should be looking for ways to maximize and modernize their lead generation strategies, with ... Read Article

    FTC Settlement With Credit Karma Underscores Agency Attention to A/B Testing

    In September 2022, the Federal Trade Commission announced that it had taken action against credit services company Credit Karma for allegedly deploying ... Read Article

    Advertisers, STOP mispricing your CPA leads!

    One of the major components to a successful performance marketing campaign is the optimum pricing for leads.  Pay too much and the ... Read Article

    Clickbooth Expands into Related Content Market

    Press Release Clickbooth Announces Launch of RevContent, the Content Monetization Platform Sarasota, Florida (November 4th, 2013) – Clickbooth, the long-established performance-based online ... Read Article

    5 Steps to Accelerating International Growth

    Software applications are ideal products to sell online but many merchants limit themselves to only selling into a single country. Whether you’re ... Read Article

    Apple's Woes Are Good For Performance Marketers

    It has been an article of faith for many mobile marketers that virtually all the profits are to be made from consumers ... Read Article

    Thoughts On Google Affiliate Network Closing

    If you haven’t heard already, yesterday GAN announced that they will be winding down their operations over the next few months. To ... Read Article

    LinkConnector Merchant Offers Go Viral with the Network’s Newest Technology, Shareable Offers

    Press Release LinkConnector’s Newest Technology, Shareable Offers, Gives Consumers the Ability to Dynamically Share Offers from Affiliate Sites, Giving Merchant Offers and ... Read Article

    LeadPile Launches Smart Ping Tree Technology

    Press Release Proprietary algorithm fosters increased revenue for both buyers and sellers PHOENIX-(BUSINESS WIRE)-February 2013-LeadPile, the world’s premier lead exchange, has launched ... Read Article

    Retail Publisher Strategy: Making The Leap to CPA & Lead-Gen

    Many publishers promoting retail advertisers on a cost-per-sale basis are hesitant to move to the “other side” and promote customer acquisition or ... Read Article

    The New Google Webmaster Guidelines Are Killing Affiliates

    Affiliates have been complaining for a long time that Google keeps changing the rules of SEO. Most of the time it claims ... Read Article

    The Lead Generation Marketplace Grows Up

    The lead generation industry has matured and is now reaching an inflection point. While some companies will fall by the wayside, it ... Read Article

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