Category: Affiliate Marketing

Where Are Your Customers? Try the Intersection Of Multiple Online Channels

Your intuition tells you that reaching customers more often across more channels will inevitably improve your brand recognition. But with very little ... Read Article

Tip of the Week

Linkshare has a nice little graphic showing the breakdown in sales from last year around the Easter period. Apparently people eat a ... Read Article

Addressing Online Social Networks

Social networking has always been about people who trust one another coming together for support, reassurance and insight to provide and defend ... Read Article

Acai and the Fake Diet Girls

Still in the legal domain, affiliates that have been marketing Acai should probably just stop now. The increasingly loud buzz about potentially ... Read Article

Where is the DMA?

The DMA is nowhere to be seen on this issue which is surprising considering how heavily it totes its advocacy activities: "one ... Read Article

Fighting the Amazon Tax

Several states are actively considering following New York's lead in trying to apply sales tax to online purchases: the "Amazon tax". These ... Read Article

Tip of the Week: Four Good Keywords Tools

Every now and then it does no harm to revisit the basics and check out the tools you are using are as ... Read Article

Meebo offers advertising to network of 45 million

The popular third-party instant messaging platform Meebo has announced that it is making its ad offerings available across a network of 40 ... Read Article

The Art of Creating A Community

I admit it: I'm a user-group junkie. I got my first taste of user groups when I worked for Apple - speaking ... Read Article

Google Updates Insights for Search Tool

Last August Google launched Insights for Search, a tool that analyzes search patterns over time, by geographic area or by terms and ... Read Article

Tip of the Week: Remember Google AdWords Editor!

Google’s AdWords Editor is a terrific, free tool for managing your ad campaigns that allows you to work offline, create and manage ... Read Article

Google Introduces Ad Manager Consultants

Google Ad Manager has recently passed its one-year anniversary and to celebrate Google has announced the launch of an Ad Manager Consultant ... Read Article

Twitter: the New Text Advertising Platform?

There have been a number of reports over the last couple of days of the Twitter home page carrying new house ads ... Read Article

Tip of the Week: Deep-Link Interface

Linkshare has launched a new “Deep-Link Interface” that allows affiliates to send traffic deep into a merchant site to the most-qualified page ... Read Article

Google Ad Preferences – Target Yourself!

Google launches their new Ads Preferences service today. It uses cookies to track Web users across any Web sites on which AdSense ... Read Article
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