All Blue Book Articles Google & Facebook Are Not Your Friendsby Chris Trayhorn, Publisher of mThink Blue Book on May 17, 2018 With implementation of Europe’s General Data Protection Regulation just two weeks away, it is time to state a hard truth: Google and Facebook are not your friends. They … Read Article California Bill Introduced That Would Further Restrict Commercial Email Advertisingby Richard B. Newman on May 16, 2018 An Assembly member recently introduced AB 2546, an author-sponsored bill that would amend California’s anti-SPAM legislation (CBPC § 17529.5). The potential impact on the email marketing industry is … Read Article Optimizing Pay-Per-Call Campaigns For Voice Searchby Todd Stearn, CEO, Aragon Advertising on May 8, 2018 Pay-per-call is already an extremely effective way to get traffic for your affiliate marketing efforts. To take it to the next level, savvy entrepreneurs are increasingly using voice … Read Article 7 Lessons From Aragon Advertising’s Leadership In Pay-Per-Callby mThink on April 25, 2018 Finding success in pay-per-call marketing requires a network to carefully screen lead or call sources for compliance; manage and optimize call flow in real-time; and employ diverse media and new technologies to … Read Article Senators Propose Internet Privacy Bill That Threatens Digital Advertisingby Richard B. Newman on April 24, 2018 Earlier this month, Senators Richard Blumenthal and Ed Markey (D-MA) introduced new privacy legislation entitled the Customer Online Notification for Stopping Edge-provider Network Transgressions (“CONSENT”) Act. Senator Markey … Read Article 4 Tips For Expanding Your Ecommerce Business Overseasby Alexander Bachmann, CEO of Admitad on April 24, 2018 If you’re an ecommerce entrepreneur, you might feel you have the world at your fingertips. And with worldwide internet access on the rise, the global market seems like … Read Article The Lead-Gen Pay-Per-Call Opportunity Is Nowby mThink on April 11, 2018 The new BLUE BOOK Pay-Per-Call network rankings have generated a big response. It is clear that many advertisers are still to adopt pay-per-call and that it can be … Read Article FTC Investigation and Enforcement Trendsby Richard B. Newman on April 8, 2018 Privacy and data security-related issues remain a hot-button subject and the parameters are still being defined by the FTC, as well as courts. Recently, the FTC has challenged … Read Article Pay-Per-Call – A Guide for Beginnersby Todd Stearn, CEO, Aragon Advertising on March 27, 2018 The Internet has given rise to a plethora of new marketing opportunities, from pay-per-click to the endless variety of social media campaigns. However, there is an older mode … Read Article Conscious Marketing: Walking in the Customer’s Shoesby ClickDealer on February 7, 2018 Global digital ad spend is projected to be over $270 Billion in 2018, equivalent to approximately one and half times the state budget of Norway. In other words, … Read Article Online advertising is a disaster. Except for you.by Chris Trayhorn, Publisher of mThink Blue Book on January 31, 2018 At this moment almost every sector of the online advertising industry is a disaster, apart from affiliate marketing, that is. With so much pain in the boardrooms of … Read Article CrakRevenue Highlights Valentine’s Day with More Than 700 Dating Offersby mThink on January 31, 2018 Press Release QUEBEC CITY, CA – January 30, 2018 – CrakRevenue, a leading CPA Network, announced today the launch of new and exciting Dating offers just in time … Read Article The Story Behind $O FTC Settlements and Suspended Judgmentsby Richard B. Newman on January 31, 2018 It is a phrase you see or hear attorneys make when describing FTC settlements: “The order includes a suspended judgment.” The Federal Trade Commission refers to allowing settling … Read Article SCOTUS to Hear Internet Sales Tax Caseby Richard B. Newman on January 16, 2018 The U.S. Supreme Court has agreed to hear an appeal by South Dakota of high-court precedent dating back to the pre-internet era. Depending on how the matter is … Read Article Blue Book Top 20 Announced 2018by mThink on January 7, 2018 Congratulations to our number 1 ranked networks for 2018! Top CPA Network – ClickboothTop Affiliate Network – Rakuten Affiliate Network The BLUE BOOK results are in. 20,000+ industry … Read Article« Previous 1 2 3 4 … 15 16 17 18 19 … 21 22 23 24 Next »