Tag: Revenue blog

As the business shopping season of the year approaches, most retailers are setting carefully crafted campaigns into place. They have researched the ... Read Article

Traditionally, affiliate programs have relied on large publishers to drive the bulk of their sales. And while the revenue driven by larger ... Read Article

Little by little, mobile marketing is increasing in sophistication and now new A/B split-testing tools are about to take it to another ... Read Article

Those of us that have been in online marketing for a while will remember the old advice to newbies: always buy your ... Read Article

Facebook is in the process of pulling the biggest bait-and-switch in history. They have spent years persuading umpteen brands, businesses and boy-bands ... Read Article

By 2016 it is estimated that mobile app revenues will exceed $46 billion. Nearly 80% of American shoppers use their smartphones for ... Read Article

The first REVTalks 2014: The Revenue Marketing Summit took place earlier this month, a new event devoted to the increasing responsibilities of ... Read Article

Press Release NEW YORK and TEL AVIV — November 25, 2013 — Global performance marketing company Matomy Media Group today announced a ... Read Article

Following an open letter and petition from the IAB, Mozilla has essentially put its third-party cookie blocking technology on indefinite hold. It ... Read Article

What is the single most common question asked by online shoppers before they actually make a purchase? The answer is, ‘What are ... Read Article

In Facebook’s quest to connect the universe or at least the world, the social media titan has acquired Onavo, an Israeli start-up ... Read Article

We have over 3,000 responses to our BLUE BOOK survey so far, with more coming every day. The data provides many insights ... Read Article