• The Future of Performance Marketing: More Consolidation & Better Social Media Lead Generation

    Three seemingly disparate events this year — the closing of the Google Affiliate Network (GAN), Facebook introducing CPA buys and Twitter launching

    Firefox and Third Party Cookie Blocking

    Web browser developer Mozilla has made it clear that at some point in the near future they will implement third party cookie ... Read Article

    The 6 Most Common Mobile Optimization Mistakes & How To Avoid Them

    It is predicted that over half of all worldwide traffic will come from mobile devices by 2015. Mobile usage and growth statistics ... Read Article

    No Growth for CJ As ValueClick Takes A Pounding

    Commission Junction’s parent company,  ValueClick lost almost 20% of its value this week after announcing poor Q2 results. The only bright spot ... Read Article

    Apple's Woes Are Good For Performance Marketers

    It has been an article of faith for many mobile marketers that virtually all the profits are to be made from consumers ... Read Article

    Jay Weintraub Named to Datalot Board of Directors

    Press Release Founder and CEO of LeadsCon joins board of rapidly growing company that is transforming the way online consumers connect with ... Read Article

    Matomy Maximizes Mobile Media Buying with Mobit

    Matomy Media Group today launched a new mobile media buying platform called Mobit, offering conversion tracking, sophisticated campaign optimization and near-realtime reporting. ... Read Article

    Rakuten LinkShare Performance Marketing Network Reports Double Digit Growth in Second Quarter

    Press Release NEW YORK CITY – July 30, 2013 – Rakuten LinkShare today announced continued growth throughout its global performance marketing network ... Read Article

    Mo-Lo-So-Glo Revoution and the Death of Douchbaggery

    Three huge trends are coming together in performance marketing and are going to change the way we do business. The question is, ... Read Article

    MediaWhiz Retires MonetizeIt Brand – Expands Campaigns Worldwide

    The acquisition of MediaWhiz by Matomy Media Group has been one of the big stories for the last few months and its ... Read Article

    Rakuten LinkShare Study on Global Affiliate Marketing Uncovers Key Findings for Online Advertisers Expanding Overseas

    NEW YORK CITY – June 18, 2013 – Rakuten LinkShare today announced the results from a commissioned study by Forrester Consulting on ... Read Article

    MediaWhiz Expands Affiliate Network to Include International Campaigns – Press Release

    Press Release NEW YORK (April 18, 2013) — Performance marketing agency MediaWhiz today announced the expansion of its affiliate network, MonetizeIt, as ... Read Article

    Thoughts On Google Affiliate Network Closing

    If you haven’t heard already, yesterday GAN announced that they will be winding down their operations over the next few months. To ... Read Article

    Why Do Some Networks Thrive While Others Die?

    How do some performance marketing networks keep succeeding against all odds? Why is it that while some CPA networks vanish almost overnight, ... Read Article

    Successful Global Expansion Through The Affiliate Channel

    Certainly we've all heard about the e-commerce companies that expanded into new markets and successfully increased sales, elevated brand awareness and

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