• Is $147 Billion a year enough for you?

    That’s how much will be spent on interactive advertising worldwide by 2012 according to The Kelsey Group’s Annual Forecast. http://www.kelseygroup.com/press/pr080225.asp

    The FTC imposes a diet on slimming-aid marketers

    The FTC makes its position clear on unsubstantiated claims and on undisclosed continuity programs with two judgments totaling over 10 million dollars: ... Read Article

    CJ’s Valentine’s card to Overstock apparently worked

    There seems to have been no official announcement yet but it is becoming clear that Overstock have now joined Commission Junction: http://www.amnavigator.com/blog/2009/02/11/overstock-affiliate-program-no-longer-with-linkshare/comment-page-1/#comment-408

    CJ's Valentine's card to Overstock apparently worked

    There seems to have been no official announcement yet but it is becoming clear that Overstock have now joined Commission Junction: http://www.amnavigator.com/blog/2009/02/11/overstock-affiliate-program-no-longer-with-linkshare/comment-page-1/#comment-408

    Adventures in customer relations, volume 221

    Kellogg fired Michael Phelps after he was photographed with a bong…and their reputation has dropped like a stone as a result: http://www.businessinsider.com/dumping-phelps-over-bong-rip-damages-kelloggs-brand-reputation-2009-2

    Super-Affiliate Insights Launches!

    Revenue is pleased to announce the launch of Super-Affiliate Insights, a new special edition of the magazine that will be published in ... Read Article

    Google is the "Moron" to Buy YouTube

    Trying to put out a print product in an online world has many challenges and many rewards. I won't bore you with ... Read Article

    Shout Outs and Cupcakes

    I'm back from Affiliate Summit West 2007 and feeling good. The much-anticipated event went off firing on all cylinders last weekend and ... Read Article

    The Cinderella Theory

    After riding high for several weeks of action packed fun and excitement following the Golden State Warriors and their run through the ... Read Article

    I Spy

    In sports, the talk this week has been all about cloak and dagger espionage and illegal sign stealing by the Patriots, the ... Read Article

    The Road to Ad:Tech

    Next week begins the annual pilgrimage of performance marketers to San Francisco for Ad:Tech. The stage is set for one of the ... Read Article

    February Kick-Off

    January's over and the Super Bowl XLI kick off if is just a few days away. Time is flying. Did you meet ... Read Article

    The Singer vs. The Performer

    That's the catchy title billing of the American Idol season finale that aired on Tuesday night. I must say I had the ... Read Article

    Get in the Game with Revenue

    I've been really busy wrapping up September and getting on with October. The change of season is in the air including post-season ... Read Article

    April Showers: When it Rains, it Pours

    April was a very busy month. Depending on what events you attended there's a good chance you were living out of suitcase ... Read Article
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