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LeadPile Launches Smart Ping Tree Technology

February 27, 2013 by Revenue Performance Staff

Press Release Proprietary algorithm fosters increased revenue for both buyers and sellers PHOENIX-(BUSINESS WIRE)-February 2013-LeadPile, the world's premier lead exchange, has launched an innovative ping tree system, designed to improve returns for both buyers and sellers. The new Smart Ping Tree's proprietary technology is engineered for high performance, increased revenues, … [Read more...]

Amazon's $4 Billion E-Commerce War Chest

February 7, 2013 by Chris Trayhorn, Publisher of mThink Blue Book

Forrester Research senior analyst Andy Hoar delivered a fascinating keynote at the Rakuten Linkshare Symposium last week.  His theme was the continuing evolution of e-commerce and the insights he brought will have a lot of consequences for the performance marketing sector. Some of his points restated things that anyone that has been paying attention already knows: mobile is … [Read more...]

Can A New Tracking Platform Change The Industry?

November 6, 2012 by Revenue Performance Staff

Tom Dietzel’s CPAWay and Incentivize networks have made a lot of friends in the industry over the last couple of years. Now he is preparing the launch of a new performance marketing tracking platform. We caught up with Tom to find out his views on where tracking platforms and the industry go from here. Revenue Performance: You have had a lot of success with CPAWay and … [Read more...]

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mThink is a specialist digital marketing company based in San Francisco. We focus on media buying, Facebook marketing, direct response, social and mobile. In addition mThink produces the annual Blue Book Rankings of major performance marketing networks. Read More »

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