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Shaping the Perfect Matchmaker for Content Creators

December 15, 2021 by CrakRevenue

Influencer

It is now official: Content Creators and Influencers are the new MVPs in the web marketing game. Influencer marketing is today’s fastest-growing online customer acquisition method. The fast-paced professionalization of social media stardom and formalization of legitimate practices open the way for a prosperous new era. Over the last five years, the number of new … [Read more...]

CPA Networks and Influencer Marketing: How Can we Really Benefit from it?

October 7, 2020 by Olivier Bourque, CrakRevenue

Influencer marketing

CrakRevenue Gives You the Secrets to Succeed Unless you’ve been living under a rock for the past couple of years, you've probably noticed that you can’t go through a day without hearing the word “Influencers.” As marketers, we cannot ignore the influencer marketing trend, and most importantly, we need to ask ourselves: how can we benefit from it? If you want to start making … [Read more...]

How do Influencer Marketing and Affiliate Marketing Fit Together?

August 6, 2019 by Katerina Khalus, Publishers' department at Admitad.

By Katerina Khalus, Spain and Latin America Team Lead at Admitad As 92% of marketers who tried influencer marketing found it to be an effective instrument, many now see it as the fastest-growing online customer-acquisition channel. It’s sister, strategy affiliate marketing, is also on the rise, as recent data shows that sales through new traffic channels increased by a … [Read more...]

2019 Influencer Marketing Global Survey Released

March 20, 2019 by Chris Trayhorn, Publisher of mThink Blue Book

Influencer Marketing

Rakuten Marketing has a big new report out looking at influencer marketing. Influencers are now an established part of the consumer marketers toolkit. They offer authenticity and new ways to tell the story of a product or brand. The difficulty for many marketers is that by their nature influencers are individuals, which makes attribution, scalability and brand protection … [Read more...]

Incorporating influencers into a performance marketing strategy  

September 26, 2017 by Samantha Sherer, Awin

As shown by a recent content analysis of top brands like JetBlue, Wendy’s and Urban Decay, an influencer post generates more than 100 times the engagement than a brand’s post. Assuming increased engagement leads to higher conversion, it’s indisputable that influencers can drive big business for brands. This is good news for affiliate marketers who are familiar with the concept … [Read more...]

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About mThink

mThink is a specialist digital marketing company based in San Francisco. We focus on media buying, Facebook marketing, direct response, social and mobile. In addition mThink produces the annual Blue Book Rankings of major performance marketing networks. Read More »

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