Tag: Columns

Recently, I posed my question to a diverse audience: "At your company, who is in charge of social media marketing? Raise your ... Read Article

Economists, politicians and media types are no longer arguing whether or not the economy is in a recession. Instead most are debating ... Read Article

Raise your hand if you've heard of Blendtec. I bet you are familiar with Blendtec and I bet I know how you ... Read Article

I am not a golfer- but I rented some clubs and hit at a driving range for the first time a few ... Read Article

According to the U.S. Census Bureau,there are nearly six million businesses in the United States. Think about the enormity of that number.That's ... Read Article

With the U.S. dollar sinking to new lows, oil and gold attaining new heights, and both food and gasoline prices rising quickly: ... Read Article

This column was supposed to be the last in our series on redesigning SostreAssoc.com, the website for my design firm Sostre & ... Read Article

It's been seven years since interactive agency Razorfish embarrassed itself on national television. When reporter Mike Wallace of CBS' "60 Minutes" asked ... Read Article

I admit it - I'm a skinflint. Call me a tightwad, a miser - I don't care. Basically, I'm cheap. And even ... Read Article

I degraded myself as a content publisher twice last week. In both cases, after reviewing my Google Alerts and picking the day's ... Read Article

This column was supposed to be the last in our series on redesigning SostreAssoc.com, the website for my design firm Sostre & ... Read Article

I recently had to stop Twittering. It was awful. The doctors said I would go blind.Seriously folks, even for as big of ... Read Article

Recently, the owner of a successful local brick-and-mortar mattress store contacted me, disillusioned by Internet marketing. He expected that sales would soar ... Read Article

I used to tell people that if they were shopping online and using Google to search for specific products, that they should ... Read Article

It was a cold night in Pennsylvania when Leila Crooks was on Digg.com, the community-based popularity site, and came across a story ... Read Article